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WooCommerce subcategory analytics
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Updated Apr 6, 2026
WooCommerce

21.0K WooCommerce Home Decor Stores: Stats & Market Data (2026)

20,962 active WooCommerce stores fall into the Home Decor segment, with 1,578 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Home & Garden, Apparel & Accessories, Electronics. 66% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

66%
Social media
4%
Meta ads
70%
Contact info
Total Stores
20,962
Active WooCommerce stores
New (30d)
1,578
Newly added in the last 30 days
Avg. Products
1,593
Among 20,853 stores with catalog data
Avg. Price
$183
Among 18,983 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,652 826 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,578 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,310 · 11%
10-49 6,837 · 33%
50-199 5,370 · 26%
200-999 3,940 · 19%
1k-4.9k 1,529 · 7%
5k+ 867 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Home & Garden
100% coverage
Apparel & Accessories
9% coverage
Electronics
6% coverage
Arts & Entertainment
5% coverage
Celebrations & Gifts
4% coverage
Beauty & Cosmetics
4% coverage
Furniture
4% coverage
Toys & Games
3% coverage
Hardware
2% coverage
Jewelry & Watches
2% coverage
Food & Beverages
2% coverage
Health
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,593 because some stores carry much larger inventories. That's larger than the WooCommerce average of 877. The strongest country concentrations are India, United Kingdom, Bangladesh.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7,551 · 40%
$25-$49 4,367 · 23%
$50-$99 2,863 · 15%
$100-$199 1,839 · 10%
$200-$499 1,387 · 7%
$500+ 976 · 5%
Store currencies
USD 7,019 EUR 4,288 INR 1,348 GBP 1,097 BDT 521 PKR 493 VND 462 PLN 345

Among stores with pricing data, the most common price range is Under $25. The average is higher at $183 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (58%), Instagram (51%), YouTube (13%).

Facebook
58%
Instagram
51%
YouTube
13%
Twitter / X
10%
TikTok
9%
LinkedIn
7%
Pinterest
6%

Social media adoption is strong at 66%, and 4% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (28%), Google Tag Manager (22%), Facebook Pixel (19%).

Google Analytics
28%
Google Tag Manager
22%
Facebook Pixel
19%
Google Ads
12%
TikTok Pixel
2%
Pinterest Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

44 products $7 avg 2 ads
Jewelry & Watches Home & Garden Animals & Pet Supplies jewelry watches home decor
30 products $29 avg 1 ads
Home & Garden eco-friendly planters 3d printed vases
78 products $25 avg 2 ads
Home & Garden handmade home decor kitchen dining accessories
7 products $48 avg 5 ads
Home & Garden home decor online personalized home gifts
10 products $7 avg 1 ads
Home & Garden decor novelty
Home - GiftsToMe United Kingdom
1,908 products $18 avg 1 ads
Arts & Entertainment Home & Garden Celebrations & Gifts creative gifts art supplies
72 products $42 avg 1 ads
Home & Garden window-blinds made-to-measure
828 products $17 avg 2 ads
Electronics Home & Garden bestselling products home and electronics
684 products $21 avg 4 ads
Apparel & Accessories Home & Garden Electronics fashion home decor
1,131 products $38 avg 1 ads
Home & Garden
43 products $8 avg 5 ads
Home & Garden rain gear lighting
24 products $24 avg 2 ads
Apparel & Accessories Home & Garden Vehicles & Parts watch fashion-accessories

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FAQ

How many WooCommerce Home Decor stores are there?

We currently track 20,962 active WooCommerce stores in the Home Decor segment.

Are WooCommerce Home Decor stores growing?

Yes. In the last 30 days, 1,578 new stores were indexed in the Home Decor segment, showing a 8% monthly growth rate.

What is the average product price in WooCommerce Home Decor stores?

Among stores with pricing data, the average listed price is about $183, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.