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Topic
Updated Apr 27, 2026
WooCommerce

114 WooCommerce Digital games Stores: Stats & Market Data (2026)

114 active WooCommerce stores fall into the Digital games segment, with 28 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Electronics, Toys & Games, Software. 46% maintain social media profiles — Facebook leads — and 6% run Meta ad campaigns.

46%
Social media
6%
Meta ads
36%
Contact info
Total Stores
114
Active WooCommerce stores
New (30d)
28
Newly added in the last 30 days
Avg. Products
816
Among 114 stores with catalog data
Avg. Price
$34
Among 108 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

28 14 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

28 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 15 · 13%
10-49 32 · 28%
50-199 18 · 16%
200-999 22 · 19%
1k-4.9k 24 · 21%
5k+ 3 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Electronics
64% coverage
Toys & Games
27% coverage
Software
16% coverage
Arts & Entertainment
11% coverage
Education & Courses
2% coverage
Beauty & Cosmetics
1% coverage
Books & Literature
1% coverage
Celebrations & Gifts
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 816 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are Brazil, Bangladesh, Viet Nam.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 60 · 56%
$25-$49 38 · 35%
$50-$99 6 · 6%
$100-$199 1 · 1%
$200-$499 2 · 2%
$500+ 1 · 1%
Store currencies
USD 39 EUR 11 ARS 8 BRL 8 BDT 4 MXN 4 CLP 3 IRT 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $34 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (37%), Instagram (34%), YouTube (17%).

Facebook
37%
Instagram
34%
YouTube
17%
Twitter / X
15%
TikTok
8%
LinkedIn
1%
Pinterest
1%

About 46% of stores maintain social media profiles and 6% run Meta ads — moderate marketing investment overall. That's 11 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (19%), Google Tag Manager (17%), Facebook Pixel (12%).

Google Analytics
19%
Google Tag Manager
17%
Facebook Pixel
12%
Google Ads
11%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

719 products $11 avg 1 ads
14 products $25 avg
Toys & Games video game store gaming shop
16 products $33 avg
Electronics Toys & Games xbox gift card playstation gift card
3,346 products $26 avg
Electronics digital games video games bolivia
250 products $17 avg
Toys & Games steam keys pc games
1,012 products $24 avg 1 ads
Electronics game store digital games
1,098 products $41 avg
Electronics digital games software
3,007 products $32 avg
Arts & Entertainment video games gaming store
1,657 products $72 avg
Electronics ps5 digital games
3,368 products $26 avg
Electronics videojuegos digitales ps5
3,350 products $25 avg
Electronics video games digital games
32 products $14 avg
Electronics Software gaming digital games

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FAQ

How many WooCommerce Digital games stores are there?

We currently track 114 active WooCommerce stores in the Digital games segment.

Are WooCommerce Digital games stores growing?

Yes. In the last 30 days, 28 new stores were indexed in the Digital games segment, showing a 25% monthly growth rate.

What is the average product price in WooCommerce Digital games stores?

Among stores with pricing data, the average listed price is about $34, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.