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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

4,305 WooCommerce Learning Stores: Stats & Market Data (2026)

4,305 active WooCommerce stores fall into the Learning segment, with 249 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Arts & Entertainment. 68% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

68%
Social media
2%
Meta ads
65%
Contact info
Total Stores
4,305
Active WooCommerce stores
New (30d)
249
Newly added in the last 30 days
Avg. Products
252
Among 4,279 stores with catalog data
Avg. Price
$235
Among 4,033 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

213 106 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

249 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,097 · 49%
10-49 1,481 · 35%
50-199 413 · 10%
200-999 180 · 4%
1k-4.9k 68 · 2%
5k+ 40 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
93% coverage
Books & Literature
6% coverage
Arts & Entertainment
2% coverage
Toys & Games
1% coverage
Celebrations & Gifts 17 Software 17 Electronics 16 Apparel & Accessories 15 Baby & Kids 15 Business & Industrial 13 Home & Garden 11

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 252 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are India, Poland, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,589 · 39%
$25-$49 678 · 17%
$50-$99 590 · 15%
$100-$199 460 · 11%
$200-$499 406 · 10%
$500+ 310 · 8%
Store currencies
USD 1,750 EUR 600 INR 358 GBP 230 BDT 113 BRL 106 PLN 98 CAD 73

Among stores with pricing data, the most common price range is Under $25. The average is higher at $235 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (59%), Instagram (46%), YouTube (27%).

Facebook
59%
Instagram
46%
YouTube
27%
LinkedIn
18%
Twitter / X
17%
TikTok
8%
Pinterest
3%

Social media adoption is strong at 68%, and 2% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (25%), Google Tag Manager (16%), Facebook Pixel (15%).

Google Analytics
25%
Google Tag Manager
16%
Facebook Pixel
15%
Google Ads
6%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

32 products $94 avg 1 ads
Education & Courses Books & Literature educational learning
10 products $39 avg 3 ads
Education & Courses Books & Literature Arts & Entertainment learning spirituality
5 products $8 avg 3 ads
Education & Courses lucid dreaming learning
5 products $12 avg 7 ads
Education & Courses learning education
10 products $25 avg 2 ads
Education & Courses learning books
38 products $62 avg 2 ads
Education & Courses online courses workshops
7 products $18 avg 1 ads
Education & Courses course training
774 products $68 avg 1 ads
Education & Courses learning courses
31 products $568 avg 1 ads
Education & Courses learning training
9 products $9 avg 1 ads
Education & Courses educational-institute courses

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FAQ

How many WooCommerce Learning stores are there?

We currently track 4,305 active WooCommerce stores in the Learning segment.

Are WooCommerce Learning stores growing?

Yes. In the last 30 days, 249 new stores were indexed in the Learning segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Learning stores?

Among stores with pricing data, the average listed price is about $235, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.