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Topic
Updated Apr 27, 2026
WooCommerce

41 WooCommerce Self-defense training Stores: Stats & Market Data (2026)

41 active WooCommerce stores fall into the Self-defense training segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Education & Courses, Adult, Arts & Entertainment. 78% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

78%
Social media
5%
Meta ads
66%
Contact info
Total Stores
41
Active WooCommerce stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
48
Among 41 stores with catalog data
Avg. Price
$215
Among 40 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

3 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 17 · 41%
10-49 19 · 46%
50-199 3 · 7%
200-999 2 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
59% coverage
Adult
2% coverage
Arts & Entertainment
2% coverage
Sporting Goods
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 48 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,086. The strongest country concentrations are United States, Austria, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3 · 8%
$25-$49 13 · 32%
$50-$99 6 · 15%
$100-$199 6 · 15%
$200-$499 8 · 20%
$500+ 4 · 10%
Store currencies
USD 26 EUR 5 GBP 2 AUD 1 BRL 1 CAD 1 IDR 1 JPY 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $215 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Facebook (66%), Instagram (61%), YouTube (44%).

Facebook
66%
Instagram
61%
YouTube
44%
Twitter / X
20%
LinkedIn
5%
TikTok
5%
Pinterest
2%

Social media engagement is exceptionally high: 78% of stores maintain social profiles and 5% run Meta ads. That's 20 percentage points above the WooCommerce average of 58%.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (22%), Facebook Pixel (15%).

Google Analytics
32%
Google Tag Manager
22%
Facebook Pixel
15%
Google Ads
5%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

48 products $41 avg
Education & Courses self-defense training online courses
30 products $51 avg
Education & Courses self-defense training personal safety
28 products $60 avg
Education & Courses training courses self-defense training
8 products $701 avg
Education & Courses self-defense training personal safety courses
38 products $27 avg
Education & Courses tai chi classes online tai chi
61 products $232 avg
Education & Courses training courses self-defense training
10 products $465 avg
Education & Courses security training firearms courses
10 products $238 avg
14 products $223 avg
Education & Courses self-defense training martial arts classes

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FAQ

How many WooCommerce Self-defense training stores are there?

We currently track 41 active WooCommerce stores in the Self-defense training segment.

Are WooCommerce Self-defense training stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Self-defense training segment, showing a 7% monthly growth rate.

What is the average product price in WooCommerce Self-defense training stores?

Among stores with pricing data, the average listed price is about $215, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.