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BigCommerce topic analytics
Topic
Updated Apr 6, 2026
BigCommerce

95 BigCommerce Beauty Stores: Stats & Market Data (2026)

95 active BigCommerce stores fall into the Beauty segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Home & Garden, Health. 74% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

74%
Social media
3%
Meta ads
53%
Contact info
Total Stores
95
Active BigCommerce stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
3,007
Among 94 stores with catalog data
Avg. Price
$107
Among 75 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 5 · 5%
10-49 20 · 21%
50-199 28 · 30%
200-999 24 · 26%
1k-4.9k 7 · 7%
5k+ 10 · 11%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
95% coverage
Home & Garden
6% coverage
Health
5% coverage
Apparel & Accessories
4% coverage
Arts & Entertainment
2% coverage
Celebrations & Gifts
2% coverage
Food & Beverages
2% coverage
Electronics
1% coverage
Jewelry & Watches
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 3,007 products per store. That's larger than the BigCommerce average of 2,561. The strongest country concentrations are Australia, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 25 · 33%
$25-$49 28 · 37%
$50-$99 14 · 19%
$100-$199 4 · 5%
$200-$499 1 · 1%
$500+ 3 · 4%
Store currencies
USD 62 AUD 5 GBP 4 CAD 3 INR 3 EUR 2 CRC 1 JPY 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $107 because some stores price much higher, pulling it up. That's below the BigCommerce average of $341.

Social media platforms

Facebook (69%), Instagram (55%), Twitter / X (23%).

Facebook
69%
Instagram
55%
Twitter / X
23%
Pinterest
20%
YouTube
20%
LinkedIn
7%
TikTok
5%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 3% run Meta ads.

Marketing & analytics tools

Facebook Pixel (51%), Google Analytics (43%), Google Ads (18%).

Facebook Pixel
51%
Google Analytics
43%
Google Ads
18%
Google Tag Manager
13%
TikTok Pixel
11%
Pinterest Pixel
5%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

42 products $37 avg
Beauty & Cosmetics Health skincare health products
41 products $105 avg
Beauty & Cosmetics skin beauty
132 products $16 avg
Beauty & Cosmetics wax spa supplies
18 products $64 avg
Beauty & Cosmetics skin lightening beauty
15 products $21 avg
Beauty & Cosmetics beauty skincare
459 products $60 avg 7 ads
Beauty & Cosmetics beauty barber supplies
17 products $41 avg
Beauty & Cosmetics acne products skincare
171 products $30 avg
Beauty & Cosmetics beauty makeup
52 products $38 avg
Beauty & Cosmetics women beauty
2,169 products $33 avg
Beauty & Cosmetics beauty cosmetics
SUPER CREAMS United Kingdom
48 products $42 avg
Arts & Entertainment microblading permanent makeup

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FAQ

How many BigCommerce Beauty stores are there?

We currently track 95 active BigCommerce stores in the Beauty segment.

Are BigCommerce Beauty stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the Beauty segment, showing a 2% monthly growth rate.

What is the average product price in BigCommerce Beauty stores?

Among stores with pricing data, the average listed price is about $107, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.