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BigCommerce topic analytics
Topic
Updated July 13, 2026
BigCommerce

134 BigCommerce Cosmetics Stores: Stats & Market Data (2026)

134 active BigCommerce stores fall into the Cosmetics segment, with 0 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Animals & Pet Supplies. 51% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

51%
Social media
1%
Meta ads
46%
Contact info
Total Stores
134
Active BigCommerce stores
New (30d)
0
Newly added in the last 30 days
Avg. Products
2,942
Among 133 stores with catalog data
Avg. Price
$75
Among 97 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

0 new stores were added in the past 30 days (0% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the BigCommerce average of 8%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 5 · 4%
10-49 26 · 20%
50-199 34 · 26%
200-999 37 · 28%
1k-4.9k 16 · 12%
5k+ 15 · 11%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
99% coverage
Home & Garden
2% coverage
Celebrations & Gifts
1% coverage
Health
1% coverage
Toys & Games
1% coverage
Adult
1% coverage
Arts & Entertainment
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 2,942 products per store. That's larger than the BigCommerce average of 2,608. The strongest country concentrations are Australia, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 44 · 45%
$25-$49 25 · 26%
$50-$99 21 · 22%
$100-$199 3 · 3%
$200-$499 2 · 2%
$500+ 2 · 2%
Store currencies
USD 74 AUD 13 EUR 11 CAD 5 GBP 4 NZD 2 ALL 1 ARS 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $75 because some stores price much higher, pulling it up. That's below the BigCommerce average of $342.

Social media platforms

Instagram (45%), Facebook (41%), YouTube (19%).

Instagram
45%
Facebook
41%
YouTube
19%
Twitter / X
13%
Pinterest
13%
LinkedIn
7%
TikTok
5%

Social media adoption is strong at 51%, and 1% of stores run Meta ad campaigns. That's 6 percentage points above the BigCommerce average of 45%.

Marketing & analytics tools

Google Analytics (54%), Facebook Pixel (40%), Google Tag Manager (20%).

Google Analytics
54%
Facebook Pixel
40%
Google Tag Manager
20%
TikTok Pixel
14%
Google Ads
13%
Pinterest Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

33 products $76 avg
Beauty & Cosmetics Skincare Beauty Products
1,069 products $21 avg
Beauty & Cosmetics Beauty Products Cosmetics
227 products $36 avg
Beauty & Cosmetics Skincare Beauty Products
183 products $54 avg
Beauty & Cosmetics Cosmetics Beauty Products
Beelief Botanics United Kingdom
60 products $19 avg
Beauty & Cosmetics Celebrations & Gifts Cosmetics Gifts
2,068 products $38 avg
Beauty & Cosmetics Beauty Products Cosmetics
252 products $63 avg
Beauty & Cosmetics Skincare Beauty Products
441 products $36 avg
Beauty & Cosmetics Cosmetics Beauty Products
A Sprig & A Wish United Kingdom
61 products $22 avg
Beauty & Cosmetics Skincare Beauty Products
2,797 products $36 avg
Beauty & Cosmetics Cosmetics Skincare
191 products $29 avg
Beauty & Cosmetics Toys & Games Beauty Products Makeup
143 products $50 avg
Beauty & Cosmetics Beauty Products Cosmetics

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FAQ

How many BigCommerce Cosmetics stores are there?

We currently track 134 active BigCommerce stores in the Cosmetics segment.

Are BigCommerce Cosmetics stores growing?

Yes. In the last 30 days, 0 new stores were indexed in the Cosmetics segment, showing a 0% monthly growth rate.

What is the average product price in BigCommerce Cosmetics stores?

Among stores with pricing data, the average listed price is about $75, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.