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BigCommerce subcategory analytics
Subcategory
Updated Apr 27, 2026
BigCommerce

55 BigCommerce Fragrances Stores: Stats & Market Data (2026)

55 active BigCommerce stores fall into the Fragrances segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Celebrations & Gifts. 73% maintain social media profiles — Facebook leads — and 7% run Meta ad campaigns.

73%
Social media
7%
Meta ads
49%
Contact info
Total Stores
55
Active BigCommerce stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
1,511
Among 54 stores with catalog data
Avg. Price
$77
Among 47 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

3 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 4%
10-49 4 · 7%
50-199 10 · 19%
200-999 24 · 44%
1k-4.9k 9 · 17%
5k+ 5 · 9%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Home & Garden
15% coverage
Celebrations & Gifts
11% coverage
Apparel & Accessories
5% coverage
Health
5% coverage
Arts & Entertainment
4% coverage
Books & Literature
2% coverage
Electronics
2% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,511 products per store. That's smaller than the BigCommerce average of 2,634. The strongest country concentrations are United Kingdom, Canada, Ireland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 17 · 36%
$25-$49 12 · 26%
$50-$99 9 · 19%
$100-$199 7 · 15%
$200-$499 1 · 2%
$500+ 1 · 2%
Store currencies
USD 42 EUR 3 GBP 2 CAD 1 MXN 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $77 because some stores price much higher, pulling it up. That's below the BigCommerce average of $340.

Social media platforms

Facebook (62%), Instagram (58%), Twitter / X (20%).

Facebook
62%
Instagram
58%
Twitter / X
20%
Pinterest
18%
YouTube
18%
TikTok
9%
LinkedIn
5%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 7% run Meta ads. That's 7 percentage points above the BigCommerce average of 66%.

Marketing & analytics tools

Google Analytics (65%), Facebook Pixel (45%), Google Ads (18%).

Google Analytics
65%
Facebook Pixel
45%
Google Ads
18%
Google Tag Manager
15%
TikTok Pixel
15%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

649 products $74 avg 2 ads
Beauty & Cosmetics mens cologne womens perfume
279 products $75 avg
Beauty & Cosmetics niche perfume indie perfume
237 products $36 avg
Beauty & Cosmetics aromatherapy essential oils
631 products $13 avg
Beauty & Cosmetics soaps incense
306 products $30 avg
Beauty & Cosmetics fragrance oils soap making
210 products $107 avg
Beauty & Cosmetics perfume oriental perfume
GF Scents United Kingdom
205 products $30 avg
Celebrations & Gifts Beauty & Cosmetics Home & Garden perfumes home fragrances
943 products $162 avg
Home & Garden Beauty & Cosmetics Electronics home decor beauty products
1,637 products $12 avg
Beauty & Cosmetics Home & Garden perfume oil fragrance oil
9 products $275 avg
Beauty & Cosmetics women perfumes men cologne
25 products $49 avg
Beauty & Cosmetics Arts & Entertainment natural perfumes hand-crafted
894 products $10 avg
Beauty & Cosmetics aromatherapy cosmetic-ingredients

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FAQ

How many BigCommerce Fragrances stores are there?

We currently track 55 active BigCommerce stores in the Fragrances segment.

Are BigCommerce Fragrances stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Fragrances segment, showing a 5% monthly growth rate.

What is the average product price in BigCommerce Fragrances stores?

Among stores with pricing data, the average listed price is about $77, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.