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BigCommerce subcategory analytics
Subcategory
Updated July 20, 2026
BigCommerce

77 BigCommerce Fragrances Stores: Stats & Market Data (2026)

77 active BigCommerce stores fall into the Fragrances segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Celebrations & Gifts. 40% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

40%
Social media
4%
Meta ads
47%
Contact info
Total Stores
77
Active BigCommerce stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
1,453
Among 76 stores with catalog data
Avg. Price
$89
Among 60 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

6 new stores were added in the past 30 days (8% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2 · 3%
10-49 8 · 11%
50-199 18 · 24%
200-999 26 · 34%
1k-4.9k 15 · 20%
5k+ 7 · 9%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
100% coverage
Home & Garden
14% coverage
Celebrations & Gifts
8% coverage
Health
6% coverage
Apparel & Accessories
5% coverage
Arts & Entertainment
3% coverage
Electronics
3% coverage
Books & Literature
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,453 products per store. That's smaller than the BigCommerce average of 2,604. The strongest country concentrations are United Kingdom, Canada, Spain.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 22 · 37%
$25-$49 11 · 18%
$50-$99 14 · 23%
$100-$199 7 · 12%
$200-$499 5 · 8%
$500+ 1 · 2%
Store currencies
USD 53 EUR 10 GBP 4 AUD 2 CAD 2 MXN 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $89 because some stores price much higher, pulling it up. That's below the BigCommerce average of $342.

Social media platforms

Instagram (35%), Facebook (34%), Twitter / X (13%).

Instagram
35%
Facebook
34%
Twitter / X
13%
Pinterest
9%
YouTube
6%
LinkedIn
3%
TikTok
3%

About 40% of stores maintain social media profiles and 4% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (57%), Facebook Pixel (35%), Google Tag Manager (16%).

Google Analytics
57%
Facebook Pixel
35%
Google Tag Manager
16%
Google Ads
13%
TikTok Pixel
12%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

56 products $58 avg 3 ads
Beauty & Cosmetics
72 products $20 avg 3 ads
Beauty & Cosmetics Fragrance
2,222 products $220 avg
Apparel & Accessories Home & Garden Beauty & Cosmetics Home Decor
85 products $74 avg
Beauty & Cosmetics Fragrance
581 products $8 avg
Beauty & Cosmetics Celebrations & Gifts Cosmetics Beauty Products
34 products $31 avg
Beauty & Cosmetics Arts & Entertainment Fragrance Aromatherapy
6 products $110 avg
Beauty & Cosmetics Health
824 products $87 avg
Beauty & Cosmetics Beauty Products Gifts
752 products $196 avg
Home & Garden Beauty & Cosmetics Electronics Home Decor Fragrance
44 products $9 avg
Beauty & Cosmetics Skincare Beauty Products

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FAQ

How many BigCommerce Fragrances stores are there?

We currently track 77 active BigCommerce stores in the Fragrances segment.

Are BigCommerce Fragrances stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Fragrances segment, showing a 8% monthly growth rate.

What is the average product price in BigCommerce Fragrances stores?

Among stores with pricing data, the average listed price is about $89, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.