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BigCommerce topic analytics
Topic
Updated July 13, 2026
BigCommerce

46 BigCommerce Makeup Stores: Stats & Market Data (2026)

46 active BigCommerce stores fall into the Makeup segment, with 0 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Apparel & Accessories, Arts & Entertainment. 46% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

46%
Social media
2%
Meta ads
37%
Contact info
Total Stores
46
Active BigCommerce stores
New (30d)
0
Newly added in the last 30 days
Avg. Products
6,475
Among 46 stores with catalog data
Avg. Price
$44
Among 35 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

0 new stores were added in the past 30 days (0% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the BigCommerce average of 8%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 7 · 15%
50-199 13 · 28%
200-999 12 · 26%
1k-4.9k 4 · 9%
5k+ 10 · 22%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
93% coverage
Apparel & Accessories
11% coverage
Arts & Entertainment
4% coverage
Baby & Kids
4% coverage
Electronics
4% coverage
Home & Garden
4% coverage
Celebrations & Gifts
2% coverage
Health
2% coverage
Toys & Games
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 6,475 products per store. That's larger than the BigCommerce average of 2,607. The strongest country concentrations are Australia, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 13 · 37%
$25-$49 13 · 37%
$50-$99 8 · 23%
$200-$499 1 · 3%
Store currencies
USD 23 AUD 8 EUR 2 GBP 2 CAD 1 NZD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $44 because some stores price much higher, pulling it up. That's below the BigCommerce average of $342.

Social media platforms

Facebook (46%), Instagram (39%), Twitter / X (20%).

Facebook
46%
Instagram
39%
Twitter / X
20%
YouTube
15%
Pinterest
9%
LinkedIn
7%
TikTok
2%

About 46% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (57%), Facebook Pixel (41%), Google Tag Manager (17%).

Google Analytics
57%
Facebook Pixel
41%
Google Tag Manager
17%
TikTok Pixel
17%
Google Ads
13%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

85 products $35 avg
Beauty & Cosmetics Makeup Cosmetics
102 products $99 avg
Beauty & Cosmetics Beauty Products Skincare
256 products $15 avg
Beauty & Cosmetics Cosmetics Beauty Products
446 products $7 avg
Beauty & Cosmetics Cosmetics Makeup
957 products $216 avg
Apparel & Accessories Home & Garden Electronics Makeup Furniture
288 products $8 avg
Beauty & Cosmetics Beauty Products Cosmetics
669 products $48 avg
Apparel & Accessories Beauty & Cosmetics Makeup
1,006 products $14 avg
Beauty & Cosmetics Beauty Products Haircare
451 products $35 avg
Beauty & Cosmetics Cosmetics Makeup
301 products
Beauty & Cosmetics Makeup Cosmetics
31 products $45 avg
Apparel & Accessories Beauty & Cosmetics Electronics Women's Shoes Makeup
2,701 products $24 avg
Apparel & Accessories Arts & Entertainment Baby & Kids Craft Supplies Baby Clothing

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FAQ

How many BigCommerce Makeup stores are there?

We currently track 46 active BigCommerce stores in the Makeup segment.

Are BigCommerce Makeup stores growing?

Yes. In the last 30 days, 0 new stores were indexed in the Makeup segment, showing a 0% monthly growth rate.

What is the average product price in BigCommerce Makeup stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.