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BigCommerce topic analytics
Topic
Updated Apr 27, 2026
BigCommerce

41 BigCommerce Wellness products Stores: Stats & Market Data (2026)

41 active BigCommerce stores fall into the Wellness products segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $50-$99 range. The leading categories are Health, Beauty & Cosmetics, Food & Beverages. 76% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

76%
Social media
5%
Meta ads
54%
Contact info
Total Stores
41
Active BigCommerce stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
1,197
Among 41 stores with catalog data
Avg. Price
$99
Among 33 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4 · 10%
10-49 10 · 24%
50-199 16 · 39%
200-999 8 · 20%
1k-4.9k 2 · 5%
5k+ 1 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
90% coverage
Beauty & Cosmetics
17% coverage
Food & Beverages
12% coverage
Home & Garden
7% coverage
Adult
2% coverage
Education & Courses
2% coverage
Sporting Goods
2% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 1,197 products per store. That's smaller than the BigCommerce average of 2,634. The strongest country concentrations are Canada, Japan, Slovenia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7 · 21%
$25-$49 10 · 30%
$50-$99 14 · 42%
$100-$199 1 · 3%
$500+ 1 · 3%
Store currencies
USD 31 EUR 2 CAD 1 JPY 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $99. That's below the BigCommerce average of $340.

Social media platforms

Facebook (71%), Instagram (44%), Twitter / X (34%).

Facebook
71%
Instagram
44%
Twitter / X
34%
YouTube
22%
Pinterest
20%
LinkedIn
7%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 5% run Meta ads. That's 10 percentage points above the BigCommerce average of 66%.

Marketing & analytics tools

Google Analytics (78%), Facebook Pixel (49%), Google Ads (24%).

Google Analytics
78%
Facebook Pixel
49%
Google Ads
24%
Google Tag Manager
20%
TikTok Pixel
10%
Pinterest Pixel
5%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

56 products $32 avg
Health health supplements wellness products
21 products $62 avg
Health wellness products health store
10 products $75 avg
Adult Beauty & Cosmetics cbd products wellness products
505 products $71 avg
Sporting Goods Health pilates equipment yoga mats
WAWAZA Japan
99 products
Beauty & Cosmetics Food & Beverages Home & Garden japanese beauty wellness products
2,927 products $42 avg
Health health store wellness products
56 products $83 avg
Health natural remedies health supplements
165 products $56 avg
Beauty & Cosmetics Health Home & Garden skincare products hair care items
28 products $41 avg
Health natural vitamins supplements store
119 products 1 ads
Health Food & Beverages personalized nutrition dietary supplements
162 products $55 avg
Health health store wellness products

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FAQ

How many BigCommerce Wellness products stores are there?

We currently track 41 active BigCommerce stores in the Wellness products segment.

Are BigCommerce Wellness products stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the Wellness products segment, showing a 5% monthly growth rate.

What is the average product price in BigCommerce Wellness products stores?

Among stores with pricing data, the average listed price is about $99, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.