115 Shopify Eau de toilette Stores: Stats & Market Data (2026)
115 active Shopify stores fall into the Eau de toilette segment, with 29 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $50-$99 range. The leading categories are Beauty & Cosmetics, Home & Garden, Jewelry & Watches. 51% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
29 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform. This is above the Shopify average of 18%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, the 50-199 product range is most common. The average is 564 products per store. That's larger than the Shopify average of 446. The strongest country concentrations are United States, United Kingdom, France.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $59. That's below the Shopify average of $212.
Popular apps
The most popular are Conversion Bear Trust Badges, Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS.
Marketing & analytics tools
Google Analytics (20%), Google Tag Manager (8%), Google Ads (5%).
Popular themes
The most used are Dawn, Horizon, Sense.
Need store-level data?
Export emails, social profiles, and tech stacks for every store in this segment.
Start Free TrialRepresentative stores
A varied sample — weighted by data completeness, refreshed daily
Covet Instagram Feed & Reviews
UpPromote Affiliate Marketing
Loox ‑ Product Reviews App
Want the full dataset?
Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.
Start Free TrialFAQ
How many Shopify Eau de toilette stores are there?
We currently track 115 active Shopify stores in the Eau de toilette segment.
Are Shopify Eau de toilette stores growing?
Yes. In the last 30 days, 29 new stores were indexed in the Eau de toilette segment, showing a 25% monthly growth rate.
What is the average product price in Shopify Eau de toilette stores?
Among stores with pricing data, the average listed price is about $59, with the most common pricing band at $50-$99.
What apps are most popular for Shopify Eau de toilette stores?
The top apps are Conversion Bear Trust Badges, Loox ‑ Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (49%), Facebook (30%), TikTok (29%).
Social media adoption is strong at 51%, and 10% of stores run Meta ad campaigns. That's 10 percentage points below the Shopify average of 61%.