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Topic
Updated May 18, 2026
Shopify

1,417 Shopify Fragrance store Stores: Stats & Market Data (2026)

1,417 active Shopify stores fall into the Fragrance store segment, with 298 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Apparel & Accessories. 63% maintain social media profiles — Instagram leads — and 9% run Meta ad campaigns.

63%
Social media
9%
Meta ads
54%
Contact info
Total Stores
1,417
Active Shopify stores
New (30d)
298
Newly added in the last 30 days
Avg. Products
345
Among 1,396 stores with catalog data
Avg. Price
$62
Among 1,387 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

220 110 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

298 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 35%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 230 · 16%
10-49 481 · 34%
50-199 356 · 26%
200-999 247 · 18%
1k-4.9k 63 · 5%
5k+ 19 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
94% coverage
Home & Garden
4% coverage
Apparel & Accessories
2% coverage
Celebrations & Gifts
1% coverage
Arts & Entertainment
0% coverage
Adult 3 Jewelry & Watches 2 Books & Literature 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 345 because some stores carry much larger inventories. That's smaller than the Shopify average of 440. The strongest country concentrations are United States, Pakistan, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 528 · 38%
$25-$49 381 · 27%
$50-$99 292 · 21%
$100-$199 132 · 10%
$200-$499 47 · 3%
$500+ 7 · 1%
Store currencies
USD 370 EUR 212 PKR 128 GBP 126 INR 124 AED 79 EGP 38 CAD 37

Among stores with pricing data, the most common price range is Under $25. The average is higher at $62 because some stores price much higher, pulling it up. That's below the Shopify average of $217.

Popular apps

The most popular are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox.

Social media platforms

Instagram (60%), Facebook (37%), TikTok (26%).

Instagram
60%
Facebook
37%
TikTok
26%
YouTube
11%
Twitter / X
6%
Pinterest
4%
LinkedIn
3%

Social media adoption is strong at 63%, and 9% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (30%), Google Tag Manager (10%), Facebook Pixel (4%).

Google Analytics
30%
Google Tag Manager
10%
Facebook Pixel
4%
Google Ads
3%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Prestige.

Dawn 27% Horizon 10% Prestige 4% Refresh 3% Debut 2% Craft 2% Sense 2% Ella 2%

Need store-level data?

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

13 products $14 avg 6 ads
Beauty & Cosmetics perfume samples men's fragrance
277 products $17 avg 2 ads
Beauty & Cosmetics perfumes fragrance store UpPromote Affiliate Marketing Omnisend Email Marketing & SMS
11 products $10 avg 5 ads
Beauty & Cosmetics perfume for men original perfumes Google & YouTube Judge.me Product Reviews App
63 products $13 avg 10 ads
Beauty & Cosmetics perfume shop fragrance store Essential Announcement Bar Shopify Inbox
Faunt United States
24 products $31 avg 13 ads
Home & Garden home decor fragrance store Shopify Inbox Judge.me Product Reviews App
7 products $9 avg 11 ads
Beauty & Cosmetics perfume fragrance store Bundler ‑ Product Bundles App Judge.me Product Reviews App
NEST NEW YORK United States
358 products $112 avg 4 ads
Beauty & Cosmetics fragrance store perfume and candles Avada AI SEO Suite Optimizer Pandectes GDPR Compliance
1,078 products $24 avg 1 ads
Beauty & Cosmetics fragrance store perfume shop Google Reviews & Social Proof
American Express United Kingdom
121 products $93 avg 1 ads
Beauty & Cosmetics perfume beauty products UpPromote Affiliate Marketing Amp Slide Cart Upsell Drawer
Beauty Ailow United States
90 products $22 avg 203 ads
Beauty & Cosmetics beauty products cosmetics shop Shopify Inbox Judge.me Product Reviews App
20 products $37 avg 54 ads
Apparel & Accessories Beauty & Cosmetics fashion accessories fragrance store Avada AI SEO Suite Optimizer Kaching Bundles App & Upsells
528 products $81 avg 1 ads
Beauty & Cosmetics perfumes beauty Timex Low Stock Counter Timer EasySell COD Form & Upsells

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FAQ

How many Shopify Fragrance store stores are there?

We currently track 1,417 active Shopify stores in the Fragrance store segment.

Are Shopify Fragrance store stores growing?

Yes. In the last 30 days, 298 new stores were indexed in the Fragrance store segment, showing a 21% monthly growth rate.

What is the average product price in Shopify Fragrance store stores?

Among stores with pricing data, the average listed price is about $62, with the most common pricing band at Under $25.

What apps are most popular for Shopify Fragrance store stores?

The top apps are Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS, Shopify Inbox. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.