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Topic
Updated Apr 27, 2026
Shopify

1,343 Shopify Fragrance store Stores: Stats & Market Data (2026)

1,343 active Shopify stores fall into the Fragrance store segment, with 230 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Apparel & Accessories. 63% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

63%
Social media
10%
Meta ads
52%
Contact info
Total Stores
1,343
Active Shopify stores
New (30d)
230
Newly added in the last 30 days
Avg. Products
334
Among 1,317 stores with catalog data
Avg. Price
$63
Among 1,306 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

224 112 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

230 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 254 · 19%
10-49 466 · 35%
50-199 312 · 24%
200-999 215 · 16%
1k-4.9k 51 · 4%
5k+ 19 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
94% coverage
Home & Garden
4% coverage
Apparel & Accessories
2% coverage
Celebrations & Gifts
1% coverage
Arts & Entertainment 6 Adult 3 Jewelry & Watches 2 Books & Literature 1

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 334 because some stores carry much larger inventories. That's smaller than the Shopify average of 447. The strongest country concentrations are United States, Pakistan, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 496 · 38%
$25-$49 354 · 27%
$50-$99 275 · 21%
$100-$199 128 · 10%
$200-$499 45 · 3%
$500+ 8 · 1%
Store currencies
USD 352 EUR 199 PKR 130 INR 118 GBP 111 AED 74 EGP 37 CAD 36

Among stores with pricing data, the most common price range is Under $25. The average is higher at $63 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App, Bundler ‑ Product Bundles App.

Social media platforms

Instagram (59%), Facebook (37%), TikTok (24%).

Instagram
59%
Facebook
37%
TikTok
24%
YouTube
11%
Twitter / X
6%
Pinterest
4%
LinkedIn
3%

Social media adoption is strong at 63%, and 10% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (29%), Google Tag Manager (11%), Facebook Pixel (4%).

Google Analytics
29%
Google Tag Manager
11%
Facebook Pixel
4%
Google Ads
3%
TikTok Pixel
2%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Horizon, Prestige.

Dawn 26% Horizon 10% Prestige 3% Refresh 3% Sense 2% Craft 2% Debut 2% Shrine Pro 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

219 products $15 avg 1 ads
Home & Garden fragrance store potpourri manufacturer Hextom: Free Shipping Bar Klaviyo: Email Marketing & SMS
49 products $44 avg 6 ads
Le Monde Gourmand United States
72 products $29 avg 5 ads
Beauty & Cosmetics perfume body care Wyllo Rebuy Personalization Engine
10 products $8 avg 5 ads
Beauty & Cosmetics perfume for men edp
DA-CHI Pakistan
12 products $5 avg 8 ads
Beauty & Cosmetics fragrance store beauty products
96 products $7 avg 1 ads
Beauty & Cosmetics perfume fragrance store Bundler ‑ Product Bundles App
12 products $13 avg 17 ads
Beauty & Cosmetics perfume samples men's fragrance
99 products $5 avg 4 ads
Beauty & Cosmetics perfume fragrance store Avada Boost Sales Trust Badges Hextom: Countdown Timer Bar
8 products $10 avg 3 ads
Beauty & Cosmetics luxury perfumes eau de parfum
10 products $12 avg 3 ads
Beauty & Cosmetics perfume cologne Conversion Bear Trust Badges
10 products $8 avg 1 ads
Beauty & Cosmetics perfume fragrance store
18 products $53 avg 1 ads
Beauty & Cosmetics perfume eau de parfum

Want the full dataset?

Access complete store details — emails, phone numbers, social profiles, tech stack — and export unlimited data as CSV.

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FAQ

How many Shopify Fragrance store stores are there?

We currently track 1,343 active Shopify stores in the Fragrance store segment.

Are Shopify Fragrance store stores growing?

Yes. In the last 30 days, 230 new stores were indexed in the Fragrance store segment, showing a 17% monthly growth rate.

What is the average product price in Shopify Fragrance store stores?

Among stores with pricing data, the average listed price is about $63, with the most common pricing band at Under $25.

What apps are most popular for Shopify Fragrance store stores?

The top apps are Klaviyo: Email Marketing & SMS, Loox ‑ Product Reviews App, Bundler ‑ Product Bundles App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.