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Shopify Adult stores

BootLeads tracks 15,784 active Shopify stores in the Adult category.

Updated

Active stores
15,784
Public storefronts in this report
New in the last 30 days
186
First found by BootLeads, not launch dates
Share of Shopify
0.6%
Of all active Shopify stores
Median products
48
93% of stores have this data

What this market looks like

Subcategories

The subcategories Shopify Adult stores are listed under.

Subcategories

100% of these stores have a category, and a store can be listed under more than one.

Key findings

  • The median store lists 48 products, 31% below the platform median for categorized stores.
  • The median store prices its products at $39.76 on average, close to the platform median for categorized stores.
  • 56% of stores show a public social profile, in line with Shopify overall.
  • United States accounts for 6,336 of these stores, more than any other country.

Examples of Shopify Adult stores

Search all of them

A handful of stores with complete data, picked again every week. This is not a ranking.

Store Country Category Products Avg. price
Innerskyninnerskynclinics.be Belgium Sexual Wellness 42 $143.68
Dimpledimplepickleball.com United States Adult Toys 9 $88.50
Juguetes sexuales para descubrir nuevas formas de placer | Vibra Labvibralab.co Colombia Adult Toys 460 $41.32
SABELLEsabelle.com.au Australia Erotic Lingerie 63 $118.22
Luv Me Canada Adult Luxury Toys and Productswww.luvmecanada.ca Canada Adult Toys 119 $30.08
Adult Diapers & Incontinence Products | Healthwickwww.healthwick.com United States Adult Toys 270 $62.37
Curculiacurculia.fr United Kingdom Erotic Lingerie 31 $40.19
Honey Birdette | Luxury Lingerie, Bras, Thongs & Briefseu.honeybirdette.com United Kingdom Erotic Lingerie 584 $128.51

Catalog and prices

Catalog size and average product price for Shopify Adult stores.

Catalog size

of the 93% with this data

Median 48 products. The middle half of stores list 12 to 238.

  • 1-9 3,164 · 22%
  • 10-49 4,344 · 30%
  • 50-199 3,172 · 22%
  • 200-999 2,305 · 16%
  • 1k-4.9k 1,037 · 7%
  • 5k+ 620 · 4%

Extreme values are left out, and the average price is each store's own average across its products.

How these stores run

Apps and technology

Apps, themes and payment methods on Shopify Adult stores.

Apps

  • Judge.me Product Reviews App 22%
  • Klaviyo: Email Marketing & SMS 17%
  • Shopify Inbox 15%
  • Microsoft Clarity: AI Insights 5%
  • UpPromote Affiliate Marketing 5%
  • Loox ‑ Product Reviews App 4%

Shares are of all stores in this report, and a store can use several apps. A tool we did not detect may still be installed.

Marketing

Social profiles, ads and contact details for Shopify Adult stores.

Public reach

Social profiles
56% vs 56% on Shopify
Linked from the storefront
Meta ads
7% vs 7% on Shopify
Running ads in the last 30 days
Contact details
50% vs 50% on Shopify
Email, phone or WhatsApp

Shares are of all stores in this report. Contact details come from public storefronts and are not verified.

Site speed

82.0% of the stores with complete Chrome data pass Core Web Vitals, in line with Shopify overall. Chrome reports data for 34.8% of this report.

Typical store

Median of each store's 75th percentile, August 2026

LCP
1.44 s
Good ≤ 2.5 s
INP
97 ms
Good ≤ 200 ms
CLS
0
Good ≤ 0.1
TTFB
499 ms
Server response

From the Chrome UX Report: real Chrome visits on all devices, for each site as a whole. It is not a traffic estimate. Compare all platforms

Languages and domains

Store languages, domain age and catalog activity for Shopify Adult stores.

Store languages

  • English 11,462 · 73%
  • Spanish 991 · 6%
  • French 671 · 4%
  • German 462 · 3%
  • Italian 271 · 2%
  • Dutch 209 · 1%

A registration year is when the domain was bought, not when the business opened.

Keep exploring

Questions about this report

How many active Shopify Adult stores are in this report?

BootLeads tracks 15,784 active Shopify stores in the Adult category.

How does BootLeads decide which stores appear under Adult?

Stores are grouped by what their storefront and products show. A store can appear in more than one category, so these totals are not a market size.

Can I search and export the stores in this report?

Yes. Search the stores one by one in BootLeads and export their contact, catalog, social and technology data.

About this data

  • Counts cover active public Shopify storefronts. Password-protected stores are searchable but left out of this report.
  • “New in the last 30 days” is when BootLeads first found a store, not when it launched.
  • Product and price figures use stores with product data and leave out extreme values.
  • 72% of active Shopify stores have a category, and category comparisons only use those stores. A store can have more than one category.
  • Site speed comes from August 2026 Chrome UX Report data: real Chrome visits on all devices, for each site as a whole. It is not a PageSpeed Insights score.
  • Stores are re-checked on a rolling basis, so figures move a little every day.

See what each field means and how complete the data is.

Search 15,784 Shopify Adult stores

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