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Topic
Updated Apr 6, 2026
Shopify

109 Shopify Men underwear Stores: Stats & Market Data (2026)

109 active Shopify stores fall into the Men underwear segment, with 4 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Adult. 68% maintain social media profiles — Instagram leads — and 12% run Meta ad campaigns.

68%
Social media
12%
Meta ads
54%
Contact info
Total Stores
109
Active Shopify stores
New (30d)
4
Newly added in the last 30 days
Avg. Products
254
Among 109 stores with catalog data
Avg. Price
$30
Among 109 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

4 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 25 · 23%
10-49 26 · 24%
50-199 37 · 34%
200-999 14 · 13%
1k-4.9k 6 · 6%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
96% coverage
Adult
6% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 254 products per store. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, Germany, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 50 · 46%
$25-$49 47 · 43%
$50-$99 8 · 7%
$100-$199 4 · 4%
Store currencies
EUR 31 USD 21 GBP 7 CAD 5 COP 5 INR 5 JPY 5 XOF 4

Among stores with pricing data, the most common price range is Under $25. The average is higher at $30 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Klaviyo: Email Marketing & SMS, Kiwi Size Chart & Recommender, Bundler ‑ Product Bundles App.

Social media platforms

Instagram (64%), Facebook (50%), TikTok (23%).

Instagram
64%
Facebook
50%
TikTok
23%
YouTube
21%
Twitter / X
18%
LinkedIn
2%
Pinterest
2%

Social media adoption is strong at 68%, and 12% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (48%), Google Tag Manager (15%), Google Ads (6%).

Google Analytics
48%
Google Tag Manager
15%
Google Ads
6%
Facebook Pixel
4%

Popular themes

The most used are Dawn, Refresh, Horizon.

Dawn 17% Refresh 5% Horizon 4% Impulse 4% Pipeline 3% Shrine Pro 3% Spotlight 3% Avone 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

67 products $39 avg 5 ads
Apparel & Accessories men underwear dual pouch underwear AfterShip Email Marketing,SMS Hextom: Countdown Timer Bar
1,205 products $27 avg 1 ads
Apparel & Accessories men underwear boxers Kiwi Size Chart & Recommender Klaviyo: Email Marketing & SMS
739 products $125 avg 1 ads
Apparel & Accessories men underwear men pajamas
113 products $25 avg 2 ads
Apparel & Accessories men clothing kids clothing Kiwi Size Chart & Recommender
96 products $29 avg
Apparel & Accessories men underwear underwear
10 products $30 avg
Apparel & Accessories men underwear men clothing store Privy ‑ Email, SMS & Pop Ups
238 products $28 avg 15 ads
Apparel & Accessories men underwear clothing
120 products $16 avg
Apparel & Accessories men underwear fashion
58 products $26 avg
Apparel & Accessories men underwear boxers Stamped Reviews & Loyalty
39 products $22 avg
Apparel & Accessories men underwear boxer shorts Loox: Product Reviews App & AI
1,122 products $49 avg
Apparel & Accessories men underwear men swimwear Affiliatly Affiliate Marketing Hextom: Free Shipping Bar
YYCG UNDERWEAR United States
15 products $30 avg 9 ads
Apparel & Accessories men underwear women underwear

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FAQ

How many Shopify Men underwear stores are there?

We currently track 109 active Shopify stores in the Men underwear segment.

Are Shopify Men underwear stores growing?

Yes. In the last 30 days, 4 new stores were indexed in the Men underwear segment, showing a 4% monthly growth rate.

What is the average product price in Shopify Men underwear stores?

Among stores with pricing data, the average listed price is about $30, with the most common pricing band at Under $25.

What apps are most popular for Shopify Men underwear stores?

The top apps are Klaviyo: Email Marketing & SMS, Kiwi Size Chart & Recommender, Bundler ‑ Product Bundles App. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.