7,117 Shopify Stores in Philippines: Stats & Trends (2026)
We track 7,117 active Shopify stores in Philippines, with 1,256 newly added in the last 30 days (18% of the current base). Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Food & Beverages, Home & Garden. 72% maintain social media profiles — Instagram leads — and 8% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
1,256 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 375 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The most popular store categories in this market are Apparel & Accessories, Food & Beverages, Home & Garden.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is Under $25. The average is higher at $157 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS.
Marketing & analytics tools
Google Analytics (22%), Google Tag Manager (6%), Facebook Pixel (3%).
Popular themes
The most used are Dawn, Horizon, Debut.
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Start Free TrialGeographic breakdown
Province and city-level distribution within Philippines
| Province | Stores | Share |
|---|---|---|
| Metro Manila | 3,809 | 54% |
| Cavite | 242 | 3% |
| Rizal | 213 | 3% |
| Cebu | 201 | 3% |
| Abra | 162 | 2% |
| Bulacan | 158 | 2% |
| Laguna | 155 | 2% |
| Pampanga | 131 | 2% |
| California | 67 | 1% |
| City | Stores | Share |
|---|---|---|
| Quezon City | 1,107 | 16% |
| Manila | 394 | 6% |
| Makati | 328 | 5% |
| Pasig | 323 | 5% |
| Taguig | 223 | 3% |
| Makati City | 163 | 2% |
| Mandaluyong | 161 | 2% |
| San Juan | 134 | 2% |
| Parañaque | 113 | 2% |
| Pasig City | 108 | 2% |
Representative stores
A varied sample - weighted by data completeness, refreshed daily
FBP: Fast Bundle & Upsell App
MP Instagram Feed ‑ Instafeed
Hulk Contact Form Builder
LayoutHub ‑ Easy Page Builder
AfterShip Email Marketing,SMS
Shopify Inbox
Shopify Inbox
UpPromote Affiliate Marketing
BEAST Currency Converter
UpPromote Affiliate Marketing
Blockify Fraud Filter, Blocker
Judge.me Product Reviews App
Pop Convert ‑ Pop Ups, Banners
PageFly Landing Page Builder
Powerful Contact Form Builder
Free Shipping Bear
Smart Product Filter & Search
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Start Free TrialFAQ
How many Shopify stores are in Philippines?
Our database tracks 7,117 active Shopify stores in Philippines.
How fast is the Philippines Shopify market growing?
In the past 30 days, 1,256 new Shopify stores were indexed in Philippines, reflecting a 18% monthly growth rate.
What is the average catalog size for Philippines Shopify stores?
Among Shopify stores in Philippines with catalog data, the average is about 375 products. The most common catalog size range is 10-49.
What are the most popular apps among Philippines Shopify stores?
The top apps are Shopify Inbox, Judge.me Product Reviews App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (63%), Facebook (62%), TikTok (27%).
Social media engagement is exceptionally high: 72% of stores maintain social profiles and 8% run Meta ads. That's 13 percentage points above the Shopify average of 59%.