129 Shopify Vitamin shop Stores: Stats & Market Data (2026)
129 active Shopify stores fall into the Vitamin shop segment, with 4 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Health, Beauty & Cosmetics, Food & Beverages. 47% maintain social media profiles — Instagram leads — and 6% run Meta ad campaigns.
Growth trend
Stores newly indexed each month over the past 12 months
4 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 22%.
Products & categories
How many products stores carry, plus category breakdown.
Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.
Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 309 because some stores carry much larger inventories. That's smaller than the Shopify average of 438. The strongest country concentrations are United States, Canada, United Kingdom.
Pricing & currencies
How products are priced, plus the currencies stores list in.
Among stores with pricing data, the most common price range is $25-$49. The average is higher at $150 because some stores price much higher, pulling it up. That's below the Shopify average of $219.
Popular apps
The most popular are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, GemPages Landing Page Builder.
Marketing & analytics tools
Google Analytics (29%), Google Tag Manager (16%), Facebook Pixel (8%).
Popular themes
The most used are Dawn, Horizon, Shrine Pro.
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Start Free TrialRepresentative stores
A varied sample - weighted by data completeness, refreshed daily
Rise Gift Cards & Store Credit
Judge.me Product Reviews App
Frequently Bought Together CBB
Shopify Inbox
CAPI Facebook Pixel Meta API
Judge.me Product Reviews App
Judge.me Product Reviews App
Microsoft Clarity: AI Insights
GemPages Landing Page Builder
Judge.me Product Reviews App
Klaviyo: Email Marketing & SMS
Privy ‑ Email, SMS & Pop Ups
Judge.me Product Reviews App
Kaching Bundles App & Upsells
Kaching CartDrawer Cart Upsell
Pandectes GDPR Compliance
Klaviyo: Email Marketing & SMS
Kaching Bundles App & Upsells
PageFly Landing Page Builder
Consentmo GDPR Compliance
Klaviyo: Email Marketing & SMS
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Start Free TrialFAQ
How many Shopify Vitamin shop stores are there?
We currently track 129 active Shopify stores in the Vitamin shop segment.
Are Shopify Vitamin shop stores growing?
Yes. In the last 30 days, 4 new stores were indexed in the Vitamin shop segment, showing a 3% monthly growth rate.
What is the average product price in Shopify Vitamin shop stores?
Among stores with pricing data, the average listed price is about $150, with the most common pricing band at $25-$49.
What apps are most popular for Shopify Vitamin shop stores?
The top apps are Klaviyo: Email Marketing & SMS, Judge.me Product Reviews App, GemPages Landing Page Builder. The complete ranked list is in the Popular Apps section on this page.
How often is the data updated?
The data is updated weekly. Most store records are refreshed within a few days of any change.
Can I export the data?
Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.
Social media platforms
Instagram (42%), Facebook (38%), Twitter / X (13%).
About 47% of stores maintain social media profiles and 6% run Meta ads — moderate marketing investment overall. That's 12 percentage points below the Shopify average of 59%.