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Shopify subcategory analytics
Subcategory
Updated Apr 27, 2026
Shopify

7,280 Shopify Organic & Special Diet Stores: Stats & Market Data (2026)

7,280 active Shopify stores fall into the Organic & Special Diet segment, with 1,247 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Health, Beauty & Cosmetics. 72% maintain social media profiles — Instagram leads — and 10% run Meta ad campaigns.

72%
Social media
10%
Meta ads
59%
Contact info
Total Stores
7,280
Active Shopify stores
New (30d)
1,247
Newly added in the last 30 days
Avg. Products
295
Among 7,107 stores with catalog data
Avg. Price
$44
Among 7,000 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,237 618 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1,247 new stores were added in the past 30 days — 17% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,928 · 27%
10-49 2,718 · 38%
50-199 1,462 · 21%
200-999 647 · 9%
1k-4.9k 261 · 4%
5k+ 91 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
100% coverage
Health
12% coverage
Beauty & Cosmetics
4% coverage
Home & Garden
4% coverage
Celebrations & Gifts
1% coverage
Baby & Kids 33 Books & Literature 32 Apparel & Accessories 31 Education & Courses 11 Arts & Entertainment 7 Electronics 5

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 295 because some stores carry much larger inventories. That's smaller than the Shopify average of 446. The strongest country concentrations are United States, India, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4,073 · 58%
$25-$49 1,839 · 26%
$50-$99 745 · 11%
$100-$199 215 · 3%
$200-$499 88 · 1%
$500+ 40 · 1%
Store currencies
USD 2,505 EUR 1,002 INR 814 GBP 431 AUD 403 CAD 396 PKR 235 JPY 169

Among stores with pricing data, the most common price range is Under $25. The average is higher at $44 because some stores price much higher, pulling it up. That's below the Shopify average of $212.

Popular apps

The most popular are Seal Subscriptions App, Recharge Subscriptions App, Klaviyo: Email Marketing & SMS.

Social media platforms

Instagram (67%), Facebook (55%), YouTube (17%).

Instagram
67%
Facebook
55%
YouTube
17%
TikTok
17%
Twitter / X
11%
LinkedIn
7%
Pinterest
5%

Social media engagement is exceptionally high: 72% of stores maintain social profiles and 10% run Meta ads. That's 11 percentage points above the Shopify average of 61%.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (15%), Google Ads (6%).

Google Analytics
41%
Google Tag Manager
15%
Google Ads
6%
Facebook Pixel
5%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Horizon.

Dawn 22% Debut 5% Horizon 4% Refresh 3% Taste 3% Sense 2% Local 2% Crave 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

21 products $4 avg 1 ads
Food & Beverages organic food healthy living
166 products $5 avg 3 ads
Food & Beverages indian spices traditional snacks
43 products $15 avg 1 ads
Food & Beverages natural foods organic products
46 products $32 avg 37 ads
Food & Beverages ayurvedic teas organic detox Seal Subscriptions App
261 products $7 avg 3 ads
Food & Beverages Beauty & Cosmetics Health organic food natural skincare Proof Bear ‑ Sales Popup
131 products $24 avg 4 ads
Health Food & Beverages Books & Literature ayurveda supplements natural skincare UpPromote Affiliate Marketing Loox ‑ Product Reviews App
70 products $75 avg 3 ads
Food & Beverages Baby & Kids organic baby food baby purees
173 products $135 avg 1 ads
Food & Beverages herbalife protein shakes Bundler ‑ Product Bundles App
4,475 products $82 avg 1 ads
Food & Beverages Apparel & Accessories vegan plant-based UpPromote Affiliate Marketing
73 products $6 avg 1 ads
Food & Beverages healthy frozen meals quick meals Loox ‑ Product Reviews App
28 products $52 avg 1 ads
Food & Beverages mushroom products organic mushrooms UpPromote Affiliate Marketing Recharge Subscriptions App
WHEY TO GO Pakistan
78 products $5 avg 16 ads
Food & Beverages protein bars meal prep

Want the full dataset?

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FAQ

How many Shopify Organic & Special Diet stores are there?

We currently track 7,280 active Shopify stores in the Organic & Special Diet segment.

Are Shopify Organic & Special Diet stores growing?

Yes. In the last 30 days, 1,247 new stores were indexed in the Organic & Special Diet segment, showing a 17% monthly growth rate.

What is the average product price in Shopify Organic & Special Diet stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at Under $25.

What apps are most popular for Shopify Organic & Special Diet stores?

The top apps are Seal Subscriptions App, Recharge Subscriptions App, Klaviyo: Email Marketing & SMS. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.