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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

81 Wix Action figures Stores: Stats & Market Data (2026)

81 active Wix stores fall into the Action figures segment, with 3 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Toys & Games, Antiques & Collectibles, Arts & Entertainment. 75% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

75%
Social media
2%
Meta ads
98%
Contact info
Total Stores
81
Active Wix stores
New (30d)
3
Newly added in the last 30 days
Avg. Products
434
Among 75 stores with catalog data
Avg. Price
$89
Among 60 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

3 new stores were added in the past 30 days (4% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 16 · 21%
10-49 27 · 36%
50-199 9 · 12%
200-999 16 · 21%
1k-4.9k 6 · 8%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
89% coverage
Arts & Entertainment
10% coverage
Books & Literature
4% coverage
Celebrations & Gifts
2% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 434 because some stores carry much larger inventories. That's larger than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 22 · 37%
$25-$49 9 · 15%
$50-$99 18 · 30%
$100-$199 6 · 10%
$200-$499 4 · 7%
$500+ 1 · 2%
Store currencies
USD 47 EUR 10 GBP 7 BRL 4 ILS 2 MXN 2 CAD 1 CHF 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $89 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Facebook (59%), Instagram (57%), TikTok (20%).

Facebook
59%
Instagram
57%
TikTok
20%
YouTube
19%
Twitter / X
17%
Pinterest
9%
LinkedIn
7%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Google Analytics (5%), Facebook Pixel (4%), Google Tag Manager (2%).

Google Analytics
5%
Facebook Pixel
4%
Google Tag Manager
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

28 products $40 avg 1 ads
Toys & Games micro wrestling wrestling merchandise
3,428 products $125 avg
Toys & Games toy soldiers collectibles
466 products $45 avg
Toys & Games gifts toys
855 products $9 avg
Books & Literature Toys & Games comic books action figures
729 products $103 avg
Toys & Games collectibles store action figures
75 products $63 avg
Toys & Games Arts & Entertainment cosplay costumes halo helmets
243 products $20 avg
Toys & Games funko collectibles action figures
36 products $24 avg
Toys & Games anime figures collectible figures
12 products $56 avg
Toys & Games toy store kids toys
6 products $12 avg
Toys & Games Arts & Entertainment action figures novel
52 products $22 avg
Toys & Games Celebrations & Gifts toys gifts
800 products $248 avg
Toys & Games collectibles action figures

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FAQ

How many Wix Action figures stores are there?

We currently track 81 active Wix stores in the Action figures segment.

Are Wix Action figures stores growing?

Yes. In the last 30 days, 3 new stores were indexed in the Action figures segment, showing a 4% monthly growth rate.

What is the average product price in Wix Action figures stores?

Among stores with pricing data, the average listed price is about $89, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.