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Wix subcategory analytics
Subcategory
Updated July 13, 2026
Wix

125 Wix Dolls & Plush Stores: Stats & Market Data (2026)

125 active Wix stores fall into the Dolls & Plush segment, with 14 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Toys & Games, Apparel & Accessories, Books & Literature. 74% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

74%
Social media
1%
Meta ads
66%
Contact info
Total Stores
125
Active Wix stores
New (30d)
14
Newly added in the last 30 days
Avg. Products
165
Among 123 stores with catalog data
Avg. Price
$103
Among 79 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun
Jul

14 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Wix average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 21 · 17%
10-49 38 · 31%
50-199 42 · 34%
200-999 19 · 15%
1k-4.9k 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
100% coverage
Apparel & Accessories
10% coverage
Books & Literature
5% coverage
Baby & Kids
4% coverage
Home & Garden
4% coverage
Celebrations & Gifts
2% coverage
Arts & Entertainment
2% coverage
Jewelry & Watches
2% coverage
Beauty & Cosmetics
1% coverage
Office Supplies
1% coverage
Travel
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 165 products per store. That's larger than the Wix average of 67. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 23 · 29%
$25-$49 24 · 30%
$50-$99 16 · 20%
$100-$199 9 · 11%
$200-$499 5 · 6%
$500+ 2 · 3%
Store currencies
USD 53 EUR 17 GBP 16 AUD 7 BRL 6 CAD 4 HKD 4 CHF 3

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $103 because some stores price much higher, pulling it up. That's below the Wix average of $384.

Social media platforms

Instagram (57%), Facebook (50%), YouTube (14%).

Instagram
57%
Facebook
50%
YouTube
14%
Twitter / X
12%
Pinterest
10%
TikTok
9%
LinkedIn
6%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 1% run Meta ads. That's 15 percentage points above the Wix average of 59%.

Marketing & analytics tools

Google Ads (2%), Google Analytics (2%), Google Tag Manager (2%).

Google Ads
2%
Google Analytics
2%
Google Tag Manager
2%
Facebook Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

250 products $14 avg
Toys & Games Baby & Kids
402 products $31 avg
Toys & Games Toys
104 products $15 avg
Toys & Games
66 products $51 avg
Toys & Games
26 products $65 avg
Toys & Games
260 products $38 avg
Toys & Games Toys
14 products $10 avg
Books & Literature Toys & Games Celebrations & Gifts Children's Books Toys
59 products $25 avg
Toys & Games
113 products $44 avg
Toys & Games Toys
113 products $339 avg
Toys & Games
26 products $28 avg
Toys & Games
53 products $28 avg
Toys & Games

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FAQ

How many Wix Dolls & Plush stores are there?

We currently track 125 active Wix stores in the Dolls & Plush segment.

Are Wix Dolls & Plush stores growing?

Yes. In the last 30 days, 14 new stores were indexed in the Dolls & Plush segment, showing a 11% monthly growth rate.

What is the average product price in Wix Dolls & Plush stores?

Among stores with pricing data, the average listed price is about $103, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.