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Wix topic analytics
Topic
Updated May 18, 2026
Wix

192 Wix Collectible figures Stores: Stats & Market Data (2026)

192 active Wix stores fall into the Collectible figures segment, with 41 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Toys & Games, Arts & Entertainment, Antiques & Collectibles. 68% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

68%
Social media
1%
Meta ads
63%
Contact info
Total Stores
192
Active Wix stores
New (30d)
41
Newly added in the last 30 days
Avg. Products
379
Among 191 stores with catalog data
Avg. Price
$72
Among 134 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

24 12 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

41 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 31 · 16%
10-49 62 · 32%
50-199 45 · 24%
200-999 37 · 19%
1k-4.9k 13 · 7%
5k+ 3 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
91% coverage
Arts & Entertainment
9% coverage
Apparel & Accessories
2% coverage
Home & Garden
2% coverage
Celebrations & Gifts
1% coverage
Books & Literature
1% coverage
Electronics
1% coverage
Food & Beverages
1% coverage
General Merchandise
1% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 379 because some stores carry much larger inventories. That's larger than the Wix average of 78. The strongest country concentrations are United States, United Kingdom, Japan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 52 · 39%
$25-$49 27 · 20%
$50-$99 37 · 28%
$100-$199 12 · 9%
$200-$499 4 · 3%
$500+ 2 · 1%
Store currencies
USD 104 GBP 19 EUR 15 HKD 8 MXN 7 CAD 6 BRL 5 JPY 5

Among stores with pricing data, the most common price range is Under $25. The average is higher at $72 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (59%), Facebook (50%), YouTube (22%).

Instagram
59%
Facebook
50%
YouTube
22%
Twitter / X
21%
TikTok
14%
LinkedIn
4%
Pinterest
4%

Social media adoption is strong at 68%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (3%), Facebook Pixel (1%), Google Tag Manager (1%).

Google Analytics
3%
Facebook Pixel
1%
Google Tag Manager
1%
Google Ads
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

7 products $19 avg
Toys & Games collectible toys mexican legends
59 products $141 avg
Toys & Games handmade wooden weapons toys and games
1,013 products $116 avg
Toys & Games collectible figures toys store
791 products $14 avg
Celebrations & Gifts Toys & Games halloween costumes collectible figures
765 products $39 avg
Toys & Games Arts & Entertainment miniatures wargaming
187 products $20 avg
Toys & Games anime figures kawaii figures
15 products $10 avg
Toys & Games collectible figures board games
113 products
Toys & Games Apparel & Accessories anime merchandise comic book store
2,687 products $7 avg
Toys & Games Arts & Entertainment collectible figures anime merchandise
254 products $37 avg
Toys & Games pirate toys collectible figures
15 products $185 avg
Toys & Games toy store collectible figures
534 products $21 avg
Toys & Games Arts & Entertainment warhammer miniatures lego sets

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FAQ

How many Wix Collectible figures stores are there?

We currently track 192 active Wix stores in the Collectible figures segment.

Are Wix Collectible figures stores growing?

Yes. In the last 30 days, 41 new stores were indexed in the Collectible figures segment, showing a 21% monthly growth rate.

What is the average product price in Wix Collectible figures stores?

Among stores with pricing data, the average listed price is about $72, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.