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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

134 Wix Author website Stores: Stats & Market Data (2026)

134 active Wix stores fall into the Author website segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Books & Literature, Arts & Entertainment, Education & Courses. 83% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

83%
Social media
0%
Meta ads
99%
Contact info
Total Stores
134
Active Wix stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
11
Among 132 stores with catalog data
Avg. Price
$33
Among 64 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space.

Products & categories

How many products stores carry, plus category breakdown.

1-9 79 · 60%
10-49 48 · 36%
50-199 5 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Books & Literature
93% coverage
Arts & Entertainment
9% coverage
Education & Courses
1% coverage
Software
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 11 because some stores carry much larger inventories. That's smaller than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 45 · 70%
$25-$49 10 · 16%
$50-$99 8 · 12%
$500+ 1 · 2%
Store currencies
USD 89 GBP 16 CAD 10 AUD 7 EUR 3 BRL 2 ILS 2 CRC 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $33 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (69%), Facebook (66%), Twitter / X (34%).

Instagram
69%
Facebook
66%
Twitter / X
34%
LinkedIn
18%
YouTube
16%
TikTok
15%
Pinterest
5%

Social media engagement is exceptionally high: 83% of stores maintain social profiles and 0% run Meta ads. That's 6 percentage points above the Wix average of 77%.

Marketing & analytics tools

Google Analytics (1%), Facebook Pixel (1%), Google Ads (1%).

Google Analytics
1%
Facebook Pixel
1%
Google Ads
1%
Google Tag Manager
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

HOME | Cait Feldman United States
15 products $45 avg
Books & Literature print books digital books
Author | Jay Mullins United Kingdom
45 products $14 avg
Arts & Entertainment queer science fiction fantasy romance
12 products $56 avg
Books & Literature horror stories author website
6 products $23 avg
Books & Literature urban fiction literature
12 products $56 avg
Arts & Entertainment author website essay writing
6 products $11 avg
Books & Literature author website book sales
22 products $90 avg
Books & Literature romance novels young adult books
12 products $28 avg
Books & Literature fantasy romance books adventure romance novels
12 products $56 avg
Books & Literature author website orlando trevino books
17 products $22 avg
Books & Literature author website books
7 products $20 avg
Books & Literature author website retired trooper books
12 products $67 avg
Books & Literature short stories flash fiction

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FAQ

How many Wix Author website stores are there?

We currently track 134 active Wix stores in the Author website segment.

Are Wix Author website stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Author website segment, showing a 1% monthly growth rate.

What is the average product price in Wix Author website stores?

Among stores with pricing data, the average listed price is about $33, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.