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Topic
Updated May 18, 2026
Wix

1,865 Wix Literature Stores: Stats & Market Data (2026)

1,865 active Wix stores fall into the Literature segment, with 149 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Books & Literature, Arts & Entertainment, Education & Courses. 73% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

73%
Social media
1%
Meta ads
66%
Contact info
Total Stores
1,865
Active Wix stores
New (30d)
149
Newly added in the last 30 days
Avg. Products
78
Among 1,849 stores with catalog data
Avg. Price
$44
Among 1,065 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

128 64 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

149 new stores were added in the past 30 days (8% of the total), showing steady growth. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 976 · 53%
10-49 596 · 32%
50-199 181 · 10%
200-999 68 · 4%
1k-4.9k 25 · 1%
5k+ 3 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Books & Literature
87% coverage
Arts & Entertainment
11% coverage
Education & Courses
1% coverage
Apparel & Accessories 6 Celebrations & Gifts 6 Home & Garden 2 Adult 1 Food & Beverages 1 Health 1 Jewelry & Watches 1 Software 1

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 78 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 783 · 74%
$25-$49 174 · 16%
$50-$99 61 · 6%
$100-$199 22 · 2%
$200-$499 14 · 1%
$500+ 11 · 1%
Store currencies
USD 1,032 EUR 216 GBP 150 BRL 104 CAD 66 AUD 63 INR 33 ILS 27

Among stores with pricing data, the most common price range is Under $25. The average is higher at $44 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Instagram (59%), Facebook (53%), Twitter / X (23%).

Instagram
59%
Facebook
53%
Twitter / X
23%
YouTube
17%
LinkedIn
14%
TikTok
13%
Pinterest
5%

Social media engagement is exceptionally high: 73% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Analytics (1%), Facebook Pixel (1%), Google Tag Manager (1%).

Google Analytics
1%
Facebook Pixel
1%
Google Tag Manager
1%
Google Ads
1%
Pinterest Pixel
0%
TikTok Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

20 products $4 avg 1 ads
Arts & Entertainment bookstore literature
7 products $6 avg
Books & Literature literature digital books
26 products $21 avg
Books & Literature literature independent publisher
6 products $21 avg
Arts & Entertainment independent publishing art publications
40 products $16 avg
Books & Literature thriller psychological
12 products $22 avg
Books & Literature author website book store
11 products $10 avg
Books & Literature bestselling author literature
12 products $167 avg
Books & Literature literature storytelling
17 products $23 avg
Books & Literature bookstore author
10 products $16 avg
Books & Literature literature author
6 products $32 avg
Books & Literature award literature

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FAQ

How many Wix Literature stores are there?

We currently track 1,865 active Wix stores in the Literature segment.

Are Wix Literature stores growing?

Yes. In the last 30 days, 149 new stores were indexed in the Literature segment, showing a 8% monthly growth rate.

What is the average product price in Wix Literature stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.