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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

47 Wix Branded merchandise Stores: Stats & Market Data (2026)

47 active Wix stores fall into the Branded merchandise segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Celebrations & Gifts, Business & Industrial. 70% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

70%
Social media
2%
Meta ads
96%
Contact info
Total Stores
47
Active Wix stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
79
Among 46 stores with catalog data
Avg. Price
$44
Among 17 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

1 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 14 · 30%
10-49 19 · 41%
50-199 7 · 15%
200-999 6 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
51% coverage
Celebrations & Gifts
23% coverage
Business & Industrial
15% coverage
Arts & Entertainment
9% coverage
Food & Beverages
6% coverage
Home & Garden
6% coverage
Office Supplies
6% coverage
Books & Literature
2% coverage
Electronics
2% coverage
Furniture
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 79 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 5 · 29%
$25-$49 8 · 47%
$50-$99 3 · 18%
$100-$199 1 · 6%
Store currencies
USD 28 GBP 7 CAD 3 EUR 3 TRY 2 AED 1 INR 1 SEK 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $44 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (62%), Facebook (40%), LinkedIn (21%).

Instagram
62%
Facebook
40%
LinkedIn
21%
TikTok
15%
Twitter / X
11%
YouTube
9%
Pinterest
4%

Social media engagement is exceptionally high: 70% of stores maintain social profiles and 2% run Meta ads. That's 7 percentage points below the Wix average of 77%.

Marketing & analytics tools

Google Ads (6%), Google Tag Manager (2%), Pinterest Pixel (2%).

Google Ads
6%
Google Tag Manager
2%
Pinterest Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

424 products $41 avg
Apparel & Accessories custom t-shirts printed apparel
346 products $28 avg
Apparel & Accessories custom clothing screen printing
5 products $30 avg
Celebrations & Gifts custom printed bags promotional items
35 products $10 avg
Celebrations & Gifts corporate gifts branded merchandise
11 products $20 avg
Apparel & Accessories Celebrations & Gifts youth entrepreneurship branded merchandise
144 products $183 avg
Business & Industrial custom print shop promotional products
12 products $36 avg
Business & Industrial promotional items branded merchandise
12 products
Apparel & Accessories custom apparel branded merchandise
6 products
Celebrations & Gifts wedding catering charcuterie boards
12 products
Celebrations & Gifts branded merchandise custom apparel
42 products $34 avg
Apparel & Accessories Office Supplies business apparel custom shirts
12 products
Business & Industrial promotional products custom logo items

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FAQ

How many Wix Branded merchandise stores are there?

We currently track 47 active Wix stores in the Branded merchandise segment.

Are Wix Branded merchandise stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Branded merchandise segment, showing a 2% monthly growth rate.

What is the average product price in Wix Branded merchandise stores?

Among stores with pricing data, the average listed price is about $44, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.