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Topic
Updated Apr 6, 2026
Wix

94 Wix Online fitness Stores: Stats & Market Data (2026)

94 active Wix stores fall into the Online fitness segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Health, Education & Courses, Sporting Goods. 85% maintain social media profiles — Instagram leads — and 2% run Meta ad campaigns.

85%
Social media
2%
Meta ads
98%
Contact info
Total Stores
94
Active Wix stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
10
Among 90 stores with catalog data
Avg. Price
$103
Among 59 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

4 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

6 new stores were added in the past 30 days (6% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 63 · 70%
10-49 23 · 26%
50-199 4 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
64% coverage
Education & Courses
38% coverage
Sporting Goods
23% coverage
Beauty & Cosmetics
2% coverage
Books & Literature
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 10 because some stores carry much larger inventories. That's smaller than the Wix average of 79. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 18 · 31%
$25-$49 25 · 42%
$50-$99 6 · 10%
$100-$199 1 · 2%
$200-$499 6 · 10%
$500+ 3 · 5%
Store currencies
USD 55 GBP 14 EUR 8 CAD 5 INR 4 MXN 2 ARS 1 AUD 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $103 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (83%), Facebook (60%), YouTube (29%).

Instagram
83%
Facebook
60%
YouTube
29%
TikTok
21%
LinkedIn
7%
Twitter / X
7%
Pinterest
5%

Social media engagement is exceptionally high: 85% of stores maintain social profiles and 2% run Meta ads. That's 8 percentage points above the Wix average of 77%.

Marketing & analytics tools

Facebook Pixel (3%), Google Analytics (3%), Google Tag Manager (2%).

Facebook Pixel
3%
Google Analytics
3%
Google Tag Manager
2%
Google Ads
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

60 products $340 avg
Education & Courses Health Sporting Goods twerk classes online fitness
21 products $18 avg
Health Education & Courses personal training fitness training
12 products $56 avg
Health Sporting Goods weight loss program fitness coaching
Melissa Le Man United States
9 products $249 avg
Health women's health fitness coach
8 products $45 avg
Health fitness for disabled adaptive fitness
13 products $54 avg
Health fitness yoga
Home | fitness-coach United Kingdom
8 products $427 avg
Sporting Goods Health fitness coach online fitness
32 products $12 avg
Education & Courses fitness coaching personal training
14 products $242 avg
Education & Courses personal training online fitness
8 products $62 avg
Sporting Goods Health personal trainer fitness coach
25 products $33 avg
Health wellness women over 40

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FAQ

How many Wix Online fitness stores are there?

We currently track 94 active Wix stores in the Online fitness segment.

Are Wix Online fitness stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Online fitness segment, showing a 6% monthly growth rate.

What is the average product price in Wix Online fitness stores?

Among stores with pricing data, the average listed price is about $103, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.