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Wix topic analytics
Topic
Updated Apr 6, 2026
Wix

108 Wix Sports merchandise Stores: Stats & Market Data (2026)

108 active Wix stores fall into the Sports merchandise segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Apparel & Accessories, Sporting Goods, Arts & Entertainment. 79% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

79%
Social media
1%
Meta ads
94%
Contact info
Total Stores
108
Active Wix stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
83
Among 104 stores with catalog data
Avg. Price
$122
Among 59 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

9 new stores were added in the past 30 days (8% of the total), showing steady growth. This is above the Wix average of 4%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 38 · 37%
10-49 44 · 42%
50-199 16 · 15%
200-999 4 · 4%
1k-4.9k 2 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
31% coverage
Sporting Goods
10% coverage
Arts & Entertainment
7% coverage
Celebrations & Gifts
7% coverage
Toys & Games
2% coverage
Food & Beverages
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 83 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 17 · 29%
$25-$49 33 · 56%
$50-$99 4 · 7%
$200-$499 1 · 2%
$500+ 4 · 7%
Store currencies
USD 71 GBP 9 EUR 7 CAD 6 AUD 4 TRY 2 BRL 1 CHF 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $122 because some stores price much higher, pulling it up. That's below the Wix average of $351.

Social media platforms

Instagram (69%), Facebook (51%), Twitter / X (40%).

Instagram
69%
Facebook
51%
Twitter / X
40%
YouTube
25%
TikTok
16%
LinkedIn
13%
Pinterest
2%

Social media engagement is exceptionally high: 79% of stores maintain social profiles and 1% run Meta ads.

Marketing & analytics tools

Google Tag Manager (3%), Google Analytics (2%), Facebook Pixel (1%).

Google Tag Manager
3%
Google Analytics
2%
Facebook Pixel
1%
Google Ads
1%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

7 products $46 avg 3 ads
Celebrations & Gifts sports merchandise running event
15 products $33 avg
Celebrations & Gifts football gifts sports merchandise
Marcus Allen United States
20 products $41 avg
Apparel & Accessories sports merchandise hip-hop accessories
6 products $22 avg
Food & Beverages sports merchandise local sports shop
5 products $20 avg
Sporting Goods sports merchandise football accessories
25 products $32 avg
Apparel & Accessories sports apparel baseball team
83 products $33 avg
Apparel & Accessories cheerleading cheerleading apparel
32 products $26 avg
Arts & Entertainment customizable clothing sports team apparel
18 products $39 avg

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FAQ

How many Wix Sports merchandise stores are there?

We currently track 108 active Wix stores in the Sports merchandise segment.

Are Wix Sports merchandise stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Sports merchandise segment, showing a 8% monthly growth rate.

What is the average product price in Wix Sports merchandise stores?

Among stores with pricing data, the average listed price is about $122, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.