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WooCommerce topic analytics
Topic
Updated Apr 6, 2026
WooCommerce

150 WooCommerce Branded merchandise Stores: Stats & Market Data (2026)

150 active WooCommerce stores fall into the Branded merchandise segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Celebrations & Gifts, Office Supplies. 68% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

68%
Social media
3%
Meta ads
76%
Contact info
Total Stores
150
Active WooCommerce stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
764
Among 149 stores with catalog data
Avg. Price
$31
Among 126 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

9 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 21 · 14%
10-49 59 · 40%
50-199 32 · 21%
200-999 13 · 9%
1k-4.9k 17 · 11%
5k+ 7 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
61% coverage
Celebrations & Gifts
30% coverage
Office Supplies
19% coverage
Home & Garden
14% coverage
Business & Industrial
9% coverage
Arts & Entertainment
7% coverage
Food & Beverages
4% coverage
Books & Literature
2% coverage
Electronics
2% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 764 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are United Kingdom, Australia, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 83 · 66%
$25-$49 28 · 22%
$50-$99 9 · 7%
$100-$199 2 · 2%
$200-$499 4 · 3%
Store currencies
USD 83 EUR 16 CAD 7 GBP 7 KES 7 AUD 5 BRL 4 ZAR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $31 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Instagram (56%), Facebook (51%), Twitter / X (24%).

Instagram
56%
Facebook
51%
Twitter / X
24%
YouTube
21%
LinkedIn
20%
TikTok
12%
Pinterest
5%

Social media adoption is strong at 68%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (27%), Facebook Pixel (9%).

Google Analytics
32%
Google Tag Manager
27%
Facebook Pixel
9%
Google Ads
7%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

4,421 products $1 avg 5 ads
Business & Industrial promotional products branded merchandise
2,269 products $42 avg 2 ads
Apparel & Accessories Celebrations & Gifts custom t-shirts branded merchandise
12 products $23 avg
Arts & Entertainment branded merchandise collectible memorabilia
16 products $20 avg
Apparel & Accessories branded merchandise clothing store
10 products $21 avg
Celebrations & Gifts branded merchandise promotional items
53 products $18 avg
Apparel & Accessories Business & Industrial custom printing promotional products
9 products $10 avg
Business & Industrial Celebrations & Gifts Health promotional products branded merchandise
13 products $14 avg
Apparel & Accessories Arts & Entertainment branded merchandise online store
14 products $33 avg
Apparel & Accessories Celebrations & Gifts promotional items company store
36 products $63 avg 1 ads
Apparel & Accessories branded merchandise bmw apparel
146 products $7 avg
Arts & Entertainment custom decals promotional products

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FAQ

How many WooCommerce Branded merchandise stores are there?

We currently track 150 active WooCommerce stores in the Branded merchandise segment.

Are WooCommerce Branded merchandise stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Branded merchandise segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Branded merchandise stores?

Among stores with pricing data, the average listed price is about $31, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.