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WooCommerce subcategory analytics
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Updated Apr 27, 2026
WooCommerce

855 WooCommerce Novelty & Gag Gifts Stores: Stats & Market Data (2026)

855 active WooCommerce stores fall into the Novelty & Gag Gifts segment, with 361 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Toys & Games. 48% maintain social media profiles — Facebook leads — and 6% run Meta ad campaigns.

48%
Social media
6%
Meta ads
49%
Contact info
Total Stores
855
Active WooCommerce stores
New (30d)
361
Newly added in the last 30 days
Avg. Products
871
Among 851 stores with catalog data
Avg. Price
$78
Among 797 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

361 180 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

361 new stores were added in the past 30 days — 42% of the total, making this one of the fastest-growing areas on the platform. This is above the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 125 · 15%
10-49 238 · 28%
50-199 219 · 26%
200-999 168 · 20%
1k-4.9k 80 · 9%
5k+ 21 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Apparel & Accessories
25% coverage
Toys & Games
21% coverage
Home & Garden
21% coverage
Books & Literature
5% coverage
Jewelry & Watches
4% coverage
Arts & Entertainment
3% coverage
Food & Beverages
3% coverage
Office Supplies
3% coverage
Sporting Goods
2% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 871 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are United Kingdom, India, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 530 · 66%
$25-$49 155 · 19%
$50-$99 58 · 7%
$100-$199 28 · 4%
$200-$499 16 · 2%
$500+ 10 · 1%
Store currencies
USD 305 EUR 174 GBP 82 INR 41 CAD 19 AUD 17 PLN 17 BDT 16

Among stores with pricing data, the most common price range is Under $25. The average is higher at $78 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (41%), Instagram (32%), TikTok (9%).

Facebook
41%
Instagram
32%
TikTok
9%
Twitter / X
9%
YouTube
7%
LinkedIn
3%
Pinterest
2%

About 48% of stores maintain social media profiles and 6% run Meta ads — moderate marketing investment overall. That's 9 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (24%), Google Tag Manager (14%), Facebook Pixel (12%).

Google Analytics
24%
Google Tag Manager
14%
Facebook Pixel
12%
Google Ads
7%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

100 products $5 avg 9 ads
Celebrations & Gifts Sporting Goods competition prizes sports memorabilia
1,530 products $22 avg 1 ads
Celebrations & Gifts funny gifts gag gifts
71 products $2 avg 1 ads
Celebrations & Gifts prize draw competitions
Ez shop Bangladesh
5 products $3 avg 2 ads
Celebrations & Gifts ez shop mystery box ez shop gifts
20 products $3 avg 1 ads
Celebrations & Gifts islamic gifts religious souvenirs
97 products $6 avg 2 ads
Home & Garden Celebrations & Gifts pvc decor gift items
1,102 products $147 avg 2 ads
Celebrations & Gifts Toys & Games Home & Garden 3d figures custom figures
72 products $8 avg 10 ads
Toys & Games Arts & Entertainment Celebrations & Gifts scratch art unique gadgets
3,728 products $1 avg 30 ads
Celebrations & Gifts competitions cash prizes
6 products $18 avg
Apparel & Accessories Celebrations & Gifts Home & Garden political merchandise democrat gifts
415 products $41 avg
Celebrations & Gifts Home & Garden african theme gifts mens lighters
13 products $172 avg
Celebrations & Gifts Apparel & Accessories giftware t-shirts

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FAQ

How many WooCommerce Novelty & Gag Gifts stores are there?

We currently track 855 active WooCommerce stores in the Novelty & Gag Gifts segment.

Are WooCommerce Novelty & Gag Gifts stores growing?

Yes. In the last 30 days, 361 new stores were indexed in the Novelty & Gag Gifts segment, showing a 42% monthly growth rate.

What is the average product price in WooCommerce Novelty & Gag Gifts stores?

Among stores with pricing data, the average listed price is about $78, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.