Use Cases Features Pricing API Log in
WooCommerce topic analytics
Topic
Updated June 8, 2026
WooCommerce

101 WooCommerce Capsules Stores: Stats & Market Data (2026)

101 active WooCommerce stores fall into the Capsules segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Health, Food & Beverages, Beauty & Cosmetics. 42% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

42%
Social media
4%
Meta ads
60%
Contact info
Total Stores
101
Active WooCommerce stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
261
Among 101 stores with catalog data
Avg. Price
$64
Among 90 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

9 new stores were added in the past 30 days (9% of the total), showing steady growth. This is below the WooCommerce average of 36%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 19 · 19%
10-49 50 · 50%
50-199 26 · 26%
200-999 5 · 5%
5k+ 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
54% coverage
Food & Beverages
18% coverage
Beauty & Cosmetics
11% coverage
Adult
4% coverage
Smoking & Vaping
2% coverage
Electronics
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 261 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,574. The strongest country concentrations are Italy, India, South Africa.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 40 · 44%
$25-$49 20 · 22%
$50-$99 21 · 23%
$100-$199 5 · 6%
$200-$499 2 · 2%
$500+ 2 · 2%
Store currencies
USD 50 EUR 13 CAD 8 BDT 5 INR 3 ZAR 3 AUD 2 GBP 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $64 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (32%), Instagram (30%), YouTube (10%).

Facebook
32%
Instagram
30%
YouTube
10%
Twitter / X
9%
LinkedIn
5%
TikTok
4%
Pinterest
2%

About 42% of stores maintain social media profiles and 4% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (19%), Facebook Pixel (8%).

Google Analytics
22%
Google Tag Manager
19%
Facebook Pixel
8%
Google Ads
8%
TikTok Pixel
1%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

23 products $62 avg
Food & Beverages omega-3 vegan
18 products $76 avg 1 ads
Health wellness natural products
28 products $60 avg
Health peptides liquids
28 products $7 avg
Health botanical products herbal blends
23 products $187 avg
Animals & Pet Supplies pets cbd
8 products $94 avg
Food & Beverages healthy nutrition supplements
67 products $10 avg
Food & Beverages mushrooms dispensary
265 products $27 avg
Health cbd online store cbd products
6 products $32 avg
Beauty & Cosmetics wellness health supplements
30 products $56 avg
Health health supplements vitamins

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many WooCommerce Capsules stores are there?

We currently track 101 active WooCommerce stores in the Capsules segment.

Are WooCommerce Capsules stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Capsules segment, showing a 9% monthly growth rate.

What is the average product price in WooCommerce Capsules stores?

Among stores with pricing data, the average listed price is about $64, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.