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WooCommerce topic analytics
Topic
Updated Apr 27, 2026
WooCommerce

87 WooCommerce Capsules Stores: Stats & Market Data (2026)

87 active WooCommerce stores fall into the Capsules segment, with 14 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Health, Food & Beverages, Beauty & Cosmetics. 55% maintain social media profiles — Facebook leads — and 7% run Meta ad campaigns.

55%
Social media
7%
Meta ads
60%
Contact info
Total Stores
87
Active WooCommerce stores
New (30d)
14
Newly added in the last 30 days
Avg. Products
55
Among 87 stores with catalog data
Avg. Price
$81
Among 79 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

14 7 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

14 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 21 · 24%
10-49 45 · 52%
50-199 16 · 18%
200-999 5 · 6%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Health
54% coverage
Food & Beverages
16% coverage
Beauty & Cosmetics
11% coverage
Adult
5% coverage
Smoking & Vaping
2% coverage
Electronics
1% coverage
Home & Garden
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 55 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,092. The strongest country concentrations are Bangladesh, Italy, United Kingdom.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 33 · 42%
$25-$49 17 · 22%
$50-$99 20 · 25%
$100-$199 4 · 5%
$200-$499 3 · 4%
$500+ 2 · 3%
Store currencies
USD 43 EUR 11 CAD 7 BDT 5 INR 3 GBP 2 PLN 2 ZAR 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $81 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (44%), Instagram (40%), YouTube (11%).

Facebook
44%
Instagram
40%
YouTube
11%
TikTok
8%
Twitter / X
8%
LinkedIn
6%
Pinterest
2%

Social media adoption is strong at 55%, and 7% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (24%), Google Tag Manager (24%), Facebook Pixel (13%).

Google Analytics
24%
Google Tag Manager
24%
Facebook Pixel
13%
Google Ads
9%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

33 products $69 avg 4 ads
Health peptides health supplements
28 products $7 avg
Health botanical products herbal blends
35 products $16 avg
Health mood-boosting supplements
790 products $19 avg
Food & Beverages coffee capsules
10 products $20 avg
Health dietary supplement natural resin
265 products $27 avg
Health cbd online store cbd products
97 products $20 avg
Animals & Pet Supplies Beauty & Cosmetics pets drinks
6 products $68 avg
Food & Beverages chocolate store functional mushrooms
112 products $46 avg
Beauty & Cosmetics nail products serum
8 products $93 avg
Food & Beverages healthy nutrition supplements
22 products $76 avg
Health wellness natural products

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FAQ

How many WooCommerce Capsules stores are there?

We currently track 87 active WooCommerce stores in the Capsules segment.

Are WooCommerce Capsules stores growing?

Yes. In the last 30 days, 14 new stores were indexed in the Capsules segment, showing a 16% monthly growth rate.

What is the average product price in WooCommerce Capsules stores?

Among stores with pricing data, the average listed price is about $81, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.