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Topic
Updated May 18, 2026
WooCommerce

382 WooCommerce E-liquids Stores: Stats & Market Data (2026)

382 active WooCommerce stores fall into the E-liquids segment, with 197 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Smoking & Vaping, Electronics, Adult. 40% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

40%
Social media
1%
Meta ads
43%
Contact info
Total Stores
382
Active WooCommerce stores
New (30d)
197
Newly added in the last 30 days
Avg. Products
10,085
Among 381 stores with catalog data
Avg. Price
$14
Among 377 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

122 61 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

197 new stores were added in the past 30 days — 52% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 6 · 2%
10-49 43 · 11%
50-199 81 · 21%
200-999 117 · 31%
1k-4.9k 49 · 13%
5k+ 85 · 22%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Smoking & Vaping
88% coverage
Electronics
14% coverage
Adult
2% coverage
Beauty & Cosmetics
1% coverage
Food & Beverages
1% coverage
Health
1% coverage
Celebrations & Gifts 1 Hardware 1 Home & Garden 1 Jewelry & Watches 1

Among stores with catalog data, the 200-999 product range is most common. The average is 10,085 products per store. That's larger than the WooCommerce average of 1,389. The strongest country concentrations are United Kingdom, France, United Arab Emirates.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 336 · 89%
$25-$49 37 · 10%
$50-$99 4 · 1%
Store currencies
EUR 107 USD 96 GBP 60 AED 17 PKR 14 AUD 9 INR 7 BDT 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $14 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (34%), Instagram (26%), Twitter / X (9%).

Facebook
34%
Instagram
26%
Twitter / X
9%
YouTube
6%
TikTok
3%
Pinterest
2%
LinkedIn
2%

About 40% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall. That's 7 percentage points below the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (21%), Google Tag Manager (11%), Google Ads (2%).

Google Analytics
21%
Google Tag Manager
11%
Google Ads
2%
Facebook Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

197 products $24 avg
Smoking & Vaping disposable vapes e-liquids
279 products $24 avg
Smoking & Vaping vape juice nicotine salts
647 products $25 avg
Smoking & Vaping electronic-cigarettes e-liquids
246 products $7 avg
Electronics Smoking & Vaping vaping e-liquids
1,491 products $17 avg
Smoking & Vaping e-cigarettes e-liquids
185 products $23 avg
Smoking & Vaping e-liquids vape shop
316 products $20 avg
Smoking & Vaping vape shop e-cigarettes
258 products $21 avg
Smoking & Vaping vape mods rta rda
47 products $5 avg
Adult cbd products smoking accessories
253 products $16 avg
Smoking & Vaping vape e-cigarettes
197 products $14 avg
Electronics vape e-liquids
57 products $5 avg
Electronics vaping e-cigarettes

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FAQ

How many WooCommerce E-liquids stores are there?

We currently track 382 active WooCommerce stores in the E-liquids segment.

Are WooCommerce E-liquids stores growing?

Yes. In the last 30 days, 197 new stores were indexed in the E-liquids segment, showing a 52% monthly growth rate.

What is the average product price in WooCommerce E-liquids stores?

Among stores with pricing data, the average listed price is about $14, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.