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Topic
Updated Apr 6, 2026
WooCommerce

1,248 WooCommerce Educational materials Stores: Stats & Market Data (2026)

1,248 active WooCommerce stores fall into the Educational materials segment, with 67 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Education & Courses, Books & Literature, Arts & Entertainment. 76% maintain social media profiles — Facebook leads — and 4% run Meta ad campaigns.

76%
Social media
4%
Meta ads
65%
Contact info
Total Stores
1,248
Active WooCommerce stores
New (30d)
67
Newly added in the last 30 days
Avg. Products
506
Among 1,245 stores with catalog data
Avg. Price
$100
Among 1,170 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

61 30 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

67 new stores were added in the past 30 days (5% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 314 · 25%
10-49 421 · 34%
50-199 260 · 21%
200-999 179 · 14%
1k-4.9k 54 · 4%
5k+ 17 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
86% coverage
Books & Literature
14% coverage
Arts & Entertainment
3% coverage
Toys & Games
1% coverage
Baby & Kids
1% coverage
Office Supplies
1% coverage
Apparel & Accessories
1% coverage
Business & Industrial
1% coverage
Celebrations & Gifts
0% coverage
Food & Beverages 5 Health 5

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 506 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are Brazil, Poland, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 800 · 68%
$25-$49 170 · 15%
$50-$99 87 · 7%
$100-$199 49 · 4%
$200-$499 45 · 4%
$500+ 19 · 2%
Store currencies
USD 411 EUR 198 BRL 130 PLN 90 INR 56 GBP 40 AUD 31 CAD 24

Among stores with pricing data, the most common price range is Under $25. The average is higher at $100 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (68%), Instagram (56%), YouTube (28%).

Facebook
68%
Instagram
56%
YouTube
28%
Twitter / X
17%
LinkedIn
12%
Pinterest
8%
TikTok
8%

Social media engagement is exceptionally high: 76% of stores maintain social profiles and 4% run Meta ads. That's 8 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (35%), Facebook Pixel (19%), Google Tag Manager (18%).

Google Analytics
35%
Facebook Pixel
19%
Google Tag Manager
18%
Google Ads
9%
Pinterest Pixel
3%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

188 products $22 avg 3 ads
Books & Literature education-books educational-materials
874 products $2 avg 1 ads
Education & Courses física geografia
46 products $13 avg 1 ads
Education & Courses language-learning educational-materials
36 products $599 avg
Education & Courses Books & Literature educational materials training courses
247 products $5 avg
Education & Courses teaching resources educational materials
954 products $60 avg
Education & Courses training coaching
28 products $17 avg
Education & Courses scuba training educational materials
3,336 products $88 avg
Education & Courses homeschool curriculum educational materials
230 products $3 avg
Education & Courses educational materials exam preparation
98 products $41 avg
Education & Courses learning resources educational materials
364 products $8 avg
Education & Courses quiz competition school books

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FAQ

How many WooCommerce Educational materials stores are there?

We currently track 1,248 active WooCommerce stores in the Educational materials segment.

Are WooCommerce Educational materials stores growing?

Yes. In the last 30 days, 67 new stores were indexed in the Educational materials segment, showing a 5% monthly growth rate.

What is the average product price in WooCommerce Educational materials stores?

Among stores with pricing data, the average listed price is about $100, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.