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WooCommerce subcategory analytics
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Updated June 8, 2026
WooCommerce

1,495 WooCommerce Kids School Supplies Stores: Stats & Market Data (2026)

1,495 active WooCommerce stores fall into the Kids School Supplies segment, with 436 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Toys & Games, Education & Courses. 49% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

49%
Social media
2%
Meta ads
56%
Contact info
Total Stores
1,495
Active WooCommerce stores
New (30d)
436
Newly added in the last 30 days
Avg. Products
1,930
Among 1,494 stores with catalog data
Avg. Price
$71
Among 1,403 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

559 279 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

436 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 156 · 10%
10-49 403 · 27%
50-199 361 · 24%
200-999 302 · 20%
1k-4.9k 166 · 11%
5k+ 106 · 7%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
100% coverage
Toys & Games
17% coverage
Education & Courses
9% coverage
Apparel & Accessories
9% coverage
Books & Literature
7% coverage
Celebrations & Gifts
6% coverage
Office Supplies
6% coverage
Arts & Entertainment
4% coverage
Home & Garden
3% coverage
Furniture
1% coverage
Sporting Goods
1% coverage
Food & Beverages
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 1,930 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,565. The strongest country concentrations are India, Brazil, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 859 · 61%
$25-$49 287 · 20%
$50-$99 121 · 9%
$100-$199 77 · 5%
$200-$499 38 · 3%
$500+ 21 · 1%
Store currencies
EUR 422 USD 354 INR 72 GBP 65 BRL 55 PLN 44 BDT 36 VND 25

Among stores with pricing data, the most common price range is Under $25. The average is higher at $71 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (42%), Instagram (37%), YouTube (10%).

Facebook
42%
Instagram
37%
YouTube
10%
Twitter / X
8%
TikTok
6%
LinkedIn
4%
Pinterest
4%

About 49% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (27%), Google Tag Manager (16%), Facebook Pixel (15%).

Google Analytics
27%
Google Tag Manager
16%
Facebook Pixel
15%
Google Ads
9%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

22 products $74 avg 4 ads
Baby & Kids Food & Beverages Toys & Games children supplies family support
71 products $386 avg 3 ads
Baby & Kids summer camp after care
19 products $152 avg 3 ads
Baby & Kids educational toys baby products
44 products $10 avg 11 ads
Baby & Kids baby products kids toys
18 products $8 avg 37 ads
Baby & Kids kids educational toys childrens learning
43 products $7 avg 11 ads
Baby & Kids babyproducts kids toys
67 products $1 avg 3 ads
Baby & Kids kids workbooks nursery activities
2,183 products $24 avg 3 ads
Baby & Kids kids clothes children's clothing
1,533 products $26 avg 1 ads
Toys & Games Books & Literature Baby & Kids lego toys school supplies
48 products $86 avg 1 ads
Education & Courses Baby & Kids chinese enrichment mandarin tuition
55 products $3 avg
Baby & Kids Books & Literature preschool books school books
49 products $40 avg
Baby & Kids Apparel & Accessories Toys & Games children clothing baby gear

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FAQ

How many WooCommerce Kids School Supplies stores are there?

We currently track 1,495 active WooCommerce stores in the Kids School Supplies segment.

Are WooCommerce Kids School Supplies stores growing?

Yes. In the last 30 days, 436 new stores were indexed in the Kids School Supplies segment, showing a 29% monthly growth rate.

What is the average product price in WooCommerce Kids School Supplies stores?

Among stores with pricing data, the average listed price is about $71, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.