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WooCommerce subcategory analytics
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Updated June 22, 2026
WooCommerce

7,672 WooCommerce Baby Clothing Stores: Stats & Market Data (2026)

7,672 active WooCommerce stores fall into the Baby Clothing segment, with 1,920 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Apparel & Accessories, Home & Garden. 47% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

47%
Social media
2%
Meta ads
51%
Contact info
Total Stores
7,672
Active WooCommerce stores
New (30d)
1,920
Newly added in the last 30 days
Avg. Products
2,972
Among 7,659 stores with catalog data
Avg. Price
$48
Among 7,268 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2,119 1,059 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1,920 new stores were added in the past 30 days — 25% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 286 · 4%
10-49 1,809 · 24%
50-199 2,240 · 29%
200-999 1,879 · 25%
1k-4.9k 751 · 10%
5k+ 694 · 9%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
100% coverage
Apparel & Accessories
15% coverage
Home & Garden
7% coverage
Toys & Games
6% coverage
Beauty & Cosmetics
6% coverage
Celebrations & Gifts
5% coverage
Health
3% coverage
Food & Beverages
2% coverage
Electronics
2% coverage
Arts & Entertainment
1% coverage
Books & Literature
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 2,972 products per store. That's larger than the WooCommerce average of 1,578. The strongest country concentrations are Netherlands, India, Bangladesh.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 4,299 · 59%
$25-$49 1,926 · 26%
$50-$99 669 · 9%
$100-$199 239 · 3%
$200-$499 99 · 1%
$500+ 36 · 0%
Store currencies
EUR 2,516 USD 1,654 INR 322 BDT 304 GBP 241 BRL 170 VND 145 PKR 121

Among stores with pricing data, the most common price range is Under $25. The average is higher at $48 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (38%), Instagram (37%), TikTok (6%).

Facebook
38%
Instagram
37%
TikTok
6%
YouTube
5%
Twitter / X
4%
Pinterest
2%
LinkedIn
2%

About 47% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (14%), Facebook Pixel (14%).

Google Analytics
22%
Google Tag Manager
14%
Facebook Pixel
14%
Google Ads
7%
TikTok Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

117 products $10 avg 1 ads
Baby & Kids Baby Clothing Clothing
1,398 products $17 avg 6 ads
Baby & Kids Health
62 products $28 avg 8 ads
Baby & Kids Apparel & Accessories
259 products $19 avg 3 ads
Baby & Kids Baby Clothing
32 products $23 avg 1 ads
Baby & Kids Celebrations & Gifts Baby Products Gifts
20 products $18 avg 2 ads
Baby & Kids
29 products $8 avg 13 ads
Electronics Toys & Games Baby & Kids Toys
27 products $51 avg 2 ads
Baby & Kids Electronics
47 products $3 avg 2 ads
Baby & Kids Baby Products
5 products $13 avg 72 ads
Baby & Kids Baby Products Clothing
102 products $6 avg 1 ads
Baby & Kids Baby Clothing Baby Products

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FAQ

How many WooCommerce Baby Clothing stores are there?

We currently track 7,672 active WooCommerce stores in the Baby Clothing segment.

Are WooCommerce Baby Clothing stores growing?

Yes. In the last 30 days, 1,920 new stores were indexed in the Baby Clothing segment, showing a 25% monthly growth rate.

What is the average product price in WooCommerce Baby Clothing stores?

Among stores with pricing data, the average listed price is about $48, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.