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Topic
Updated June 22, 2026
WooCommerce

4,302 WooCommerce Baby Clothing Stores: Stats & Market Data (2026)

4,302 active WooCommerce stores fall into the Baby Clothing segment, with 1,249 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Apparel & Accessories, Toys & Games. 44% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

44%
Social media
1%
Meta ads
49%
Contact info
Total Stores
4,302
Active WooCommerce stores
New (30d)
1,249
Newly added in the last 30 days
Avg. Products
2,852
Among 4,294 stores with catalog data
Avg. Price
$45
Among 4,062 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,431 715 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1,249 new stores were added in the past 30 days — 29% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 124 · 3%
10-49 979 · 23%
50-199 1,281 · 30%
200-999 1,070 · 25%
1k-4.9k 436 · 10%
5k+ 404 · 9%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
79% coverage
Apparel & Accessories
38% coverage
Toys & Games
7% coverage
Home & Garden
6% coverage
Celebrations & Gifts
4% coverage
Beauty & Cosmetics
2% coverage
Electronics
1% coverage
Jewelry & Watches
1% coverage
Books & Literature
1% coverage
Arts & Entertainment
1% coverage
Health
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 2,852 products per store. That's larger than the WooCommerce average of 1,578. The strongest country concentrations are Netherlands, India, Spain.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 2,314 · 57%
$25-$49 1,145 · 28%
$50-$99 406 · 10%
$100-$199 114 · 3%
$200-$499 57 · 1%
$500+ 26 · 1%
Store currencies
EUR 1,449 USD 983 INR 180 GBP 132 BDT 103 BRL 91 IRT 86 PKR 84

Among stores with pricing data, the most common price range is Under $25. The average is higher at $45 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Instagram (36%), Facebook (35%), TikTok (5%).

Instagram
36%
Facebook
35%
TikTok
5%
YouTube
5%
Twitter / X
4%
Pinterest
2%
LinkedIn
1%

About 44% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (20%), Facebook Pixel (12%), Google Tag Manager (12%).

Google Analytics
20%
Facebook Pixel
12%
Google Tag Manager
12%
Google Ads
6%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

254 products $4 avg 3 ads
Baby & Kids Apparel & Accessories Baby Clothing Kids Clothing
236 products $15 avg 2 ads
Baby & Kids Apparel & Accessories Baby Clothing
32 products $23 avg 1 ads
Baby & Kids Celebrations & Gifts Baby Products Gifts
1,950 products $11 avg 3 ads
Baby & Kids Kids Clothing Baby Clothing
2,524 products $26 avg 3 ads
Celebrations & Gifts Baby & Kids Home & Garden Personalized Gifts Baby Products
259 products $19 avg 3 ads
Baby & Kids Baby Clothing
505 products $27 avg 1 ads
Apparel & Accessories Baby Clothing Kids Clothing
377 products $34 avg 1 ads
Apparel & Accessories Kids Clothing Dresses
102 products $6 avg 1 ads
Baby & Kids Baby Clothing Baby Products
4,185 products $22 avg 2 ads
Baby & Kids Baby Products Baby Clothing
29 products $17 avg
Baby & Kids Baby Clothing
25 products $12 avg
Baby & Kids Baby Clothing Kids Clothing

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FAQ

How many WooCommerce Baby Clothing stores are there?

We currently track 4,302 active WooCommerce stores in the Baby Clothing segment.

Are WooCommerce Baby Clothing stores growing?

Yes. In the last 30 days, 1,249 new stores were indexed in the Baby Clothing segment, showing a 29% monthly growth rate.

What is the average product price in WooCommerce Baby Clothing stores?

Among stores with pricing data, the average listed price is about $45, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.