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Topic
Updated May 18, 2026
WooCommerce

1,333 WooCommerce Baby gear Stores: Stats & Market Data (2026)

1,333 active WooCommerce stores fall into the Baby gear segment, with 532 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Home & Garden, Apparel & Accessories. 50% maintain social media profiles — Facebook leads — and 3% run Meta ad campaigns.

50%
Social media
3%
Meta ads
54%
Contact info
Total Stores
1,333
Active WooCommerce stores
New (30d)
532
Newly added in the last 30 days
Avg. Products
3,931
Among 1,331 stores with catalog data
Avg. Price
$130
Among 1,265 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

326 163 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

532 new stores were added in the past 30 days — 40% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 135 · 10%
10-49 292 · 22%
50-199 286 · 21%
200-999 320 · 24%
1k-4.9k 152 · 11%
5k+ 146 · 11%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
96% coverage
Home & Garden
7% coverage
Apparel & Accessories
7% coverage
Toys & Games
6% coverage
Beauty & Cosmetics
1% coverage
Electronics
1% coverage
Arts & Entertainment
1% coverage
Sporting Goods
1% coverage
Celebrations & Gifts
1% coverage
Books & Literature 6 Furniture 5

Among stores with catalog data, the 200-999 product range is most common. The average is 3,931 products per store. That's larger than the WooCommerce average of 1,383. The strongest country concentrations are Bangladesh, Greece, Netherlands.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 551 · 44%
$25-$49 316 · 25%
$50-$99 209 · 17%
$100-$199 95 · 8%
$200-$499 61 · 5%
$500+ 33 · 3%
Store currencies
EUR 408 USD 314 BDT 61 INR 37 PLN 30 GBP 28 TRY 26 VND 24

Among stores with pricing data, the most common price range is Under $25. The average is higher at $130 because some stores price much higher, pulling it up. That's below the WooCommerce average of $424.

Social media platforms

Facebook (43%), Instagram (39%), YouTube (9%).

Facebook
43%
Instagram
39%
YouTube
9%
TikTok
7%
Twitter / X
5%
Pinterest
2%
LinkedIn
2%

Social media adoption is strong at 50%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (24%), Facebook Pixel (19%), Google Tag Manager (18%).

Google Analytics
24%
Facebook Pixel
19%
Google Tag Manager
18%
Google Ads
9%
TikTok Pixel
2%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

31 products $16 avg 5 ads
Baby & Kids baby products baby gear
48 products $12 avg 1 ads
Baby & Kids baby kids
361 products $21 avg 1 ads
Baby & Kids Books & Literature Beauty & Cosmetics baby products kids clothing
193 products $103 avg 4 ads
Baby & Kids baby products feeding accessories
460 products $47 avg 10 ads
Baby & Kids kids toys baby products
3,140 products $25 avg 2 ads
Baby & Kids baby products baby gear
244 products $10 avg 3 ads
Baby & Kids children's clothing maternity
254 products $4 avg 4 ads
Baby & Kids Apparel & Accessories baby clothes infant products
3,538 products $34 avg
Baby & Kids baby products newborn essentials
482 products $51 avg
Baby & Kids baby products baby clothing
844 products $92 avg
Baby & Kids first-child-products baby-gear

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FAQ

How many WooCommerce Baby gear stores are there?

We currently track 1,333 active WooCommerce stores in the Baby gear segment.

Are WooCommerce Baby gear stores growing?

Yes. In the last 30 days, 532 new stores were indexed in the Baby gear segment, showing a 40% monthly growth rate.

What is the average product price in WooCommerce Baby gear stores?

Among stores with pricing data, the average listed price is about $130, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.