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Topic
Updated June 8, 2026
WooCommerce

1,660 WooCommerce Baby gear Stores: Stats & Market Data (2026)

1,660 active WooCommerce stores fall into the Baby gear segment, with 500 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Apparel & Accessories, Home & Garden. 45% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

45%
Social media
2%
Meta ads
51%
Contact info
Total Stores
1,660
Active WooCommerce stores
New (30d)
500
Newly added in the last 30 days
Avg. Products
4,475
Among 1,658 stores with catalog data
Avg. Price
$129
Among 1,582 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

540 270 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

500 new stores were added in the past 30 days — 30% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 135 · 8%
10-49 328 · 20%
50-199 368 · 22%
200-999 395 · 24%
1k-4.9k 199 · 12%
5k+ 233 · 14%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
96% coverage
Apparel & Accessories
7% coverage
Home & Garden
6% coverage
Toys & Games
6% coverage
Beauty & Cosmetics
1% coverage
Electronics
1% coverage
Arts & Entertainment
1% coverage
Sporting Goods
1% coverage
Celebrations & Gifts
1% coverage
Furniture
1% coverage
Vehicles & Parts
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 4,475 products per store. That's larger than the WooCommerce average of 1,553. The strongest country concentrations are Bangladesh, Netherlands, Poland.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 707 · 45%
$25-$49 391 · 25%
$50-$99 259 · 16%
$100-$199 111 · 7%
$200-$499 75 · 5%
$500+ 39 · 2%
Store currencies
EUR 548 USD 376 BDT 63 INR 43 PLN 36 GBP 34 VND 34 BRL 30

Among stores with pricing data, the most common price range is Under $25. The average is higher at $129 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (38%), Instagram (36%), YouTube (8%).

Facebook
38%
Instagram
36%
YouTube
8%
TikTok
6%
Twitter / X
4%
LinkedIn
2%
Pinterest
2%

About 45% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (23%), Google Tag Manager (16%), Facebook Pixel (16%).

Google Analytics
23%
Google Tag Manager
16%
Facebook Pixel
16%
Google Ads
9%
TikTok Pixel
2%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

31 products $16 avg 5 ads
Baby & Kids baby products baby gear
57 products $74 avg 1 ads
Baby & Kids baby products baby gear
37 products $13 avg 1 ads
Baby & Kids baby products baby clothing
358 products $33 avg
Baby & Kids children's clothing baby gear
23 products $58 avg
Home & Garden baby-gear play-yards
26 products $7 avg
Home & Garden Baby & Kids Celebrations & Gifts home decor baby gear
49 products $40 avg
Baby & Kids Apparel & Accessories Toys & Games children clothing baby gear
116 products $43 avg
Apparel & Accessories streetwear baby-gear
11 products $434 avg
Baby & Kids baby strollers baby pram
912 products $23 avg
Baby & Kids baby clothes kids accessories
253 products $61 avg
Baby & Kids baby-clothing baby-gear
6 products $69 avg
Baby & Kids baby products strollers

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FAQ

How many WooCommerce Baby gear stores are there?

We currently track 1,660 active WooCommerce stores in the Baby gear segment.

Are WooCommerce Baby gear stores growing?

Yes. In the last 30 days, 500 new stores were indexed in the Baby gear segment, showing a 30% monthly growth rate.

What is the average product price in WooCommerce Baby gear stores?

Among stores with pricing data, the average listed price is about $129, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.