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WooCommerce subcategory analytics
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Updated Apr 27, 2026
WooCommerce

1,845 WooCommerce Diapers & Feeding Stores: Stats & Market Data (2026)

1,845 active WooCommerce stores fall into the Diapers & Feeding segment, with 328 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Baby & Kids, Beauty & Cosmetics, Health. 67% maintain social media profiles — Facebook leads — and 5% run Meta ad campaigns.

67%
Social media
5%
Meta ads
65%
Contact info
Total Stores
1,845
Active WooCommerce stores
New (30d)
328
Newly added in the last 30 days
Avg. Products
1,571
Among 1,838 stores with catalog data
Avg. Price
$43
Among 1,711 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

322 161 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

328 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 25%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 221 · 12%
10-49 444 · 24%
50-199 482 · 26%
200-999 408 · 22%
1k-4.9k 197 · 11%
5k+ 86 · 5%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Baby & Kids
100% coverage
Beauty & Cosmetics
5% coverage
Health
4% coverage
Food & Beverages
3% coverage
Home & Garden
2% coverage
Celebrations & Gifts
2% coverage
Apparel & Accessories
1% coverage
Toys & Games
1% coverage
Electronics 9 Adult 6 Education & Courses 6 Animals & Pet Supplies 4

Among stores with catalog data, the 50-199 product range is most common. The average is 1,571 products per store. That's larger than the WooCommerce average of 1,088. The strongest country concentrations are Bangladesh, Viet Nam, Greece.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,027 · 60%
$25-$49 406 · 24%
$50-$99 163 · 10%
$100-$199 66 · 4%
$200-$499 32 · 2%
$500+ 17 · 1%
Store currencies
EUR 511 USD 274 BDT 120 VND 87 INR 67 PLN 43 GBP 37 BRL 30

Among stores with pricing data, the most common price range is Under $25. The average is higher at $43 because some stores price much higher, pulling it up. That's below the WooCommerce average of $419.

Social media platforms

Facebook (59%), Instagram (52%), TikTok (12%).

Facebook
59%
Instagram
52%
TikTok
12%
YouTube
12%
Twitter / X
6%
Pinterest
4%
LinkedIn
3%

Social media adoption is strong at 67%, and 5% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (32%), Google Tag Manager (26%), Facebook Pixel (23%).

Google Analytics
32%
Google Tag Manager
26%
Facebook Pixel
23%
Google Ads
12%
TikTok Pixel
3%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

806 products $7 avg 2 ads
Baby & Kids Home & Garden baby products baby essentials
2,444 products $10 avg 1 ads
Baby & Kids baby-care mom-care
BabyGarden | 聰明育兒用品 Taiwan (Province of China)
102 products $34 avg 2 ads
Baby & Kids baby-products children
6 products $10 avg 22 ads
Baby & Kids Health baby oil baby care
644 products $68 avg 1 ads
Baby & Kids baby-products baby-toys
74 products $36 avg 1 ads
Baby & Kids baby products gift sets
435 products $42 avg 1 ads
Baby & Kids
119 products $27 avg 2 ads
Baby & Kids baby kraamcadeau
44 products $8 avg 2 ads
Baby & Kids Beauty & Cosmetics baby products diapers
891 products $47 avg 1 ads
Baby & Kids baby children
306 products $137 avg 3 ads
Baby & Kids baby products children
45 products $3 avg 2 ads
Baby & Kids baby products baby care

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FAQ

How many WooCommerce Diapers & Feeding stores are there?

We currently track 1,845 active WooCommerce stores in the Diapers & Feeding segment.

Are WooCommerce Diapers & Feeding stores growing?

Yes. In the last 30 days, 328 new stores were indexed in the Diapers & Feeding segment, showing a 18% monthly growth rate.

What is the average product price in WooCommerce Diapers & Feeding stores?

Among stores with pricing data, the average listed price is about $43, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.