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Topic
Updated June 1, 2026
WooCommerce

11.2K WooCommerce Home improvement Stores: Stats & Market Data (2026)

11,170 active WooCommerce stores fall into the Home improvement segment, with 2,366 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Hardware, Home & Garden, Electronics. 43% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

43%
Social media
2%
Meta ads
64%
Contact info
Total Stores
11,170
Active WooCommerce stores
New (30d)
2,366
Newly added in the last 30 days
Avg. Products
4,934
Among 11,144 stores with catalog data
Avg. Price
$324
Among 9,090 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3,134 1,567 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

2,366 new stores were added in the past 30 days — 21% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,366 · 12%
10-49 2,985 · 27%
50-199 2,171 · 19%
200-999 2,135 · 19%
1k-4.9k 1,047 · 9%
5k+ 1,440 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Hardware
61% coverage
Home & Garden
54% coverage
Electronics
2% coverage
Furniture
1% coverage
Business & Industrial
1% coverage
Vehicles & Parts
0% coverage
General Merchandise
0% coverage
Apparel & Accessories 34 Office Supplies 30 Toys & Games 29

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 4,934 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,553. The strongest country concentrations are United Kingdom, Australia, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 3,437 · 38%
$25-$49 1,837 · 20%
$50-$99 1,380 · 15%
$100-$199 940 · 10%
$200-$499 771 · 8%
$500+ 725 · 8%
Store currencies
USD 4,025 EUR 2,206 GBP 849 INR 272 VND 259 AUD 239 CAD 237 BRL 210

Among stores with pricing data, the most common price range is Under $25. The average is higher at $324 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (36%), Instagram (28%), YouTube (11%).

Facebook
36%
Instagram
28%
YouTube
11%
LinkedIn
8%
Twitter / X
7%
TikTok
5%
Pinterest
2%

About 43% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (22%), Google Tag Manager (19%), Facebook Pixel (10%).

Google Analytics
22%
Google Tag Manager
19%
Facebook Pixel
10%
Google Ads
9%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

3,684 products $89 avg 1 ads
Home & Garden pest control garden
10 products $105 avg 1 ads
Home & Garden window covers home improvement
96 products $1150 avg 2 ads
Home & Garden kitchen fixtures kitchen accessories
45 products $8 avg 3 ads
Hardware home improvement tools
302 products $71 avg 1 ads
Home & Garden woodworking panel cutting
1,399 products $10 avg 1 ads
Hardware Home & Garden tools diy
79 products $7 avg 6 ads
Hardware home improvement tools
311 products $17 avg 1 ads
Hardware diy tools home improvement
Home - Colortone South Africa
11 products $18 avg 1 ads
Home & Garden wood products home improvement
40 products $986 avg 2 ads
Home & Garden skylights roof windows
1,178 products $398 avg 2 ads
Home & Garden garden furniture outdoor decor

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FAQ

How many WooCommerce Home improvement stores are there?

We currently track 11,170 active WooCommerce stores in the Home improvement segment.

Are WooCommerce Home improvement stores growing?

Yes. In the last 30 days, 2,366 new stores were indexed in the Home improvement segment, showing a 21% monthly growth rate.

What is the average product price in WooCommerce Home improvement stores?

Among stores with pricing data, the average listed price is about $324, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.