Use Cases Features Pricing API Log in
WooCommerce topic analytics
Topic
Updated June 22, 2026
WooCommerce

31.5K WooCommerce Home Improvement Stores: Stats & Market Data (2026)

31,534 active WooCommerce stores fall into the Home Improvement segment, with 6,001 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Hardware, Home & Garden, Electronics. 43% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

43%
Social media
1%
Meta ads
66%
Contact info
Total Stores
31,534
Active WooCommerce stores
New (30d)
6,001
Newly added in the last 30 days
Avg. Products
3,990
Among 31,464 stores with catalog data
Avg. Price
$428
Among 22,845 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

8,765 4,382 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

6,001 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 28%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 2,584 · 8%
10-49 8,347 · 27%
50-199 7,876 · 25%
200-999 6,469 · 21%
1k-4.9k 2,946 · 9%
5k+ 3,242 · 10%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Hardware
62% coverage
Home & Garden
40% coverage
Electronics
3% coverage
Business & Industrial
3% coverage
Furniture
2% coverage
Vehicles & Parts
0% coverage
General Merchandise
0% coverage
Apparel & Accessories 89 Arts & Entertainment 69 Office Supplies 66 Animals & Pet Supplies 56

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 3,990 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,609. The strongest country concentrations are United Kingdom, Viet Nam, Brazil.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 8,818 · 39%
$25-$49 4,431 · 19%
$50-$99 3,561 · 16%
$100-$199 2,402 · 11%
$200-$499 1,852 · 8%
$500+ 1,781 · 8%
Store currencies
USD 9,356 EUR 6,013 GBP 2,209 VND 1,467 INR 753 BRL 713 AUD 709 CAD 623

Among stores with pricing data, the most common price range is Under $25. The average is higher at $428 because some stores price much higher, pulling it up.

Social media platforms

Facebook (36%), Instagram (27%), YouTube (11%).

Facebook
36%
Instagram
27%
YouTube
11%
LinkedIn
9%
Twitter / X
7%
TikTok
4%
Pinterest
2%

About 43% of stores maintain social media profiles and 1% run Meta ads — moderate marketing investment overall.

Marketing & analytics tools

Google Analytics (23%), Google Tag Manager (20%), Google Ads (9%).

Google Analytics
23%
Google Tag Manager
20%
Google Ads
9%
Facebook Pixel
8%
TikTok Pixel
1%
Pinterest Pixel
0%

Need store-level data?

Export emails, social profiles, and tech stacks for every store in this segment.

Start Free Trial

Representative stores

A varied sample - weighted by data completeness, refreshed daily

1,307 products $27 avg 1 ads
Hardware Tools Home Improvement
5 products $248 avg 3 ads
2,055 products $14 avg 6 ads
Hardware Tools Home Improvement
2,933 products $156 avg 4 ads
Hardware Home & Garden Home Improvement
2,116 products $9 avg 1 ads
Home & Garden Home Improvement
2,902 products $21 avg 3 ads
Hardware Home & Garden Tools Home Improvement
1,330 products $6213 avg 2 ads
Home & Garden Home Decor Home Improvement
406 products $28 avg 1 ads
Hardware Tools Power Tools
152 products $1682 avg 1 ads
Home & Garden Home Improvement
362 products $15 avg 1 ads
Home & Garden Home Improvement
157 products $3890 avg 1 ads
Home & Garden Home Improvement Home Decor
1,958 products $190 avg 9 ads
Home & Garden Home Improvement

Want the full dataset?

Access complete store details - emails, phone numbers, social profiles, tech stack - and export unlimited data as CSV.

Start Free Trial

FAQ

How many WooCommerce Home Improvement stores are there?

We currently track 31,534 active WooCommerce stores in the Home Improvement segment.

Are WooCommerce Home Improvement stores growing?

Yes. In the last 30 days, 6,001 new stores were indexed in the Home Improvement segment, showing a 19% monthly growth rate.

What is the average product price in WooCommerce Home Improvement stores?

Among stores with pricing data, the average listed price is about $428, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.