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WooCommerce topic analytics
Topic
Updated May 18, 2026
WooCommerce

5,740 WooCommerce Tools Stores: Stats & Market Data (2026)

5,740 active WooCommerce stores fall into the Tools segment, with 2,341 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Hardware, Home & Garden, Business & Industrial. 38% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

38%
Social media
2%
Meta ads
58%
Contact info
Total Stores
5,740
Active WooCommerce stores
New (30d)
2,341
Newly added in the last 30 days
Avg. Products
7,063
Among 5,727 stores with catalog data
Avg. Price
$322
Among 5,015 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1,253 626 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

2,341 new stores were added in the past 30 days — 41% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 48%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 478 · 8%
10-49 1,385 · 24%
50-199 954 · 17%
200-999 1,165 · 20%
1k-4.9k 706 · 12%
5k+ 1,039 · 18%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Hardware
89% coverage
Home & Garden
12% coverage
Business & Industrial
5% coverage
Electronics
4% coverage
Apparel & Accessories
2% coverage
Arts & Entertainment
2% coverage
Software
1% coverage
Toys & Games
1% coverage
Food & Beverages
1% coverage
Vehicles & Parts
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 7,063 because some stores carry much larger inventories. That's larger than the WooCommerce average of 1,371. The strongest country concentrations are United Kingdom, Brazil, Greece.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,854 · 37%
$25-$49 1,106 · 22%
$50-$99 886 · 18%
$100-$199 525 · 10%
$200-$499 376 · 7%
$500+ 268 · 5%
Store currencies
USD 2,182 EUR 1,251 GBP 387 INR 126 BRL 114 AUD 91 MXN 91 PLN 82

Among stores with pricing data, the most common price range is Under $25. The average is higher at $322 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (32%), Instagram (25%), YouTube (12%).

Facebook
32%
Instagram
25%
YouTube
12%
LinkedIn
7%
Twitter / X
7%
TikTok
4%
Pinterest
1%

About 38% of stores maintain social media profiles and 2% run Meta ads — moderate marketing investment overall. That's 10 percentage points below the WooCommerce average of 48%.

Marketing & analytics tools

Google Analytics (20%), Google Tag Manager (15%), Facebook Pixel (9%).

Google Analytics
20%
Google Tag Manager
15%
Facebook Pixel
9%
Google Ads
8%
TikTok Pixel
1%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

45 products $22 avg 38 ads
Electronics Home & Garden Hardware gadgets home
2,421 products $8 avg 1 ads
Hardware tools hardware supplies
Electro24 Morocco
569 products $7344 avg 28 ads
Hardware Home & Garden diy tools
45 products $8 avg 7 ads
Hardware home improvement tools
229 products $55 avg 1 ads
Hardware tools hardware
245 products $71 avg 2 ads
Hardware auto tools
877 products $63 avg 1 ads
Hardware welding shop
1,629 products $22 avg 1 ads
Hardware tools diy
56 products $194 avg 1 ads
Office Supplies digital thermometer pressure machines
2,902 products $21 avg 7 ads
Hardware Home & Garden tools diy

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FAQ

How many WooCommerce Tools stores are there?

We currently track 5,740 active WooCommerce stores in the Tools segment.

Are WooCommerce Tools stores growing?

Yes. In the last 30 days, 2,341 new stores were indexed in the Tools segment, showing a 41% monthly growth rate.

What is the average product price in WooCommerce Tools stores?

Among stores with pricing data, the average listed price is about $322, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.