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Topic
Updated May 18, 2026
WooCommerce

104 WooCommerce Niche fragrances Stores: Stats & Market Data (2026)

104 active WooCommerce stores fall into the Niche fragrances segment, with 20 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Celebrations & Gifts, Apparel & Accessories. 75% maintain social media profiles — Instagram leads — and 5% run Meta ad campaigns.

75%
Social media
5%
Meta ads
69%
Contact info
Total Stores
104
Active WooCommerce stores
New (30d)
20
Newly added in the last 30 days
Avg. Products
1,754
Among 103 stores with catalog data
Avg. Price
$93
Among 103 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

13 6 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

20 new stores were added in the past 30 days — 19% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 11 · 11%
10-49 16 · 16%
50-199 28 · 27%
200-999 29 · 28%
1k-4.9k 15 · 15%
5k+ 4 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
92% coverage
Celebrations & Gifts
3% coverage
Apparel & Accessories
2% coverage
Arts & Entertainment
2% coverage
Jewelry & Watches
1% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 1,754 products per store. That's larger than the WooCommerce average of 1,389. The strongest country concentrations are United Arab Emirates, Italy, Nigeria.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 36 · 35%
$25-$49 15 · 15%
$50-$99 21 · 20%
$100-$199 18 · 17%
$200-$499 11 · 11%
$500+ 2 · 2%
Store currencies
EUR 39 USD 11 AED 6 GBP 5 INR 3 NGN 3 AUD 2 BRL 2

Among stores with pricing data, the most common price range is Under $25. The average is higher at $93 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Instagram (64%), Facebook (50%), TikTok (23%).

Instagram
64%
Facebook
50%
TikTok
23%
Twitter / X
9%
YouTube
8%
LinkedIn
4%
Pinterest
2%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 5% run Meta ads. That's 28 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Tag Manager (41%), Google Analytics (29%), Facebook Pixel (25%).

Google Tag Manager
41%
Google Analytics
29%
Facebook Pixel
25%
Google Ads
21%
TikTok Pixel
7%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

289 products $63 avg
Beauty & Cosmetics luxury perfume store niche fragrances
285 products $147 avg
Beauty & Cosmetics luxury perfumes niche fragrances
593 products $220 avg
Beauty & Cosmetics luxury perfumes niche fragrances
352 products $159 avg
Beauty & Cosmetics luxury beauty products designer makeup sale
256 products $37 avg
Beauty & Cosmetics solid perfumes arabic fragrances
1,630 products $41 avg
Beauty & Cosmetics niche fragrances designer fragrances
86 products $100 avg
Beauty & Cosmetics niche fragrances perfume store
50 products $29 avg
Beauty & Cosmetics luxury perfumes niche fragrances
2,807 products $171 avg
Beauty & Cosmetics luxury perfumes niche fragrances
55 products $40 avg
Beauty & Cosmetics luxury perfume niche fragrances

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FAQ

How many WooCommerce Niche fragrances stores are there?

We currently track 104 active WooCommerce stores in the Niche fragrances segment.

Are WooCommerce Niche fragrances stores growing?

Yes. In the last 30 days, 20 new stores were indexed in the Niche fragrances segment, showing a 19% monthly growth rate.

What is the average product price in WooCommerce Niche fragrances stores?

Among stores with pricing data, the average listed price is about $93, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.