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Topic
Updated Apr 6, 2026
WooCommerce

148 WooCommerce Non-profit Stores: Stats & Market Data (2026)

148 active WooCommerce stores fall into the Non-profit segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Arts & Entertainment, Celebrations & Gifts. 80% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

80%
Social media
2%
Meta ads
74%
Contact info
Total Stores
148
Active WooCommerce stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
23
Among 146 stores with catalog data
Avg. Price
$292
Among 132 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

9 new stores were added in the past 30 days (6% of the total), showing steady growth. This is below the WooCommerce average of 10%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 73 · 50%
10-49 52 · 36%
50-199 21 · 14%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
11% coverage
Arts & Entertainment
9% coverage
Celebrations & Gifts
9% coverage
Books & Literature
6% coverage
Apparel & Accessories
4% coverage
Home & Garden
4% coverage
Business & Industrial
1% coverage
Food & Beverages
1% coverage
Office Supplies
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 23 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 877. The strongest country concentrations are United Kingdom, Australia, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 61 · 46%
$25-$49 25 · 19%
$50-$99 22 · 17%
$100-$199 10 · 8%
$200-$499 10 · 8%
$500+ 4 · 3%
Store currencies
USD 79 EUR 15 GBP 9 CAD 7 INR 5 AUD 4 PKR 4 MYR 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $292 because some stores price much higher, pulling it up. That's below the WooCommerce average of $403.

Social media platforms

Facebook (76%), Instagram (62%), YouTube (39%).

Facebook
76%
Instagram
62%
YouTube
39%
Twitter / X
32%
LinkedIn
28%
TikTok
8%
Pinterest
1%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 2% run Meta ads. That's 12 percentage points above the WooCommerce average of 68%.

Marketing & analytics tools

Google Analytics (41%), Google Tag Manager (24%), Facebook Pixel (20%).

Google Analytics
41%
Google Tag Manager
24%
Facebook Pixel
20%
Google Ads
8%
TikTok Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

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FAQ

How many WooCommerce Non-profit stores are there?

We currently track 148 active WooCommerce stores in the Non-profit segment.

Are WooCommerce Non-profit stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Non-profit segment, showing a 6% monthly growth rate.

What is the average product price in WooCommerce Non-profit stores?

Among stores with pricing data, the average listed price is about $292, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.