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Topic
Updated June 8, 2026
WooCommerce

1,801 WooCommerce Membership Stores: Stats & Market Data (2026)

1,801 active WooCommerce stores fall into the Membership segment, with 50 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Business & Industrial, Arts & Entertainment. 64% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

64%
Social media
2%
Meta ads
55%
Contact info
Total Stores
1,801
Active WooCommerce stores
New (30d)
50
Newly added in the last 30 days
Avg. Products
41
Among 1,801 stores with catalog data
Avg. Price
$248
Among 1,772 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

225 112 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

50 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the WooCommerce average of 37%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 910 · 51%
10-49 650 · 36%
50-199 195 · 11%
200-999 40 · 2%
1k-4.9k 5 · 0%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
24% coverage
Business & Industrial
8% coverage
Arts & Entertainment
7% coverage
Celebrations & Gifts
7% coverage
Apparel & Accessories
4% coverage
Books & Literature
4% coverage
Health
3% coverage
Software
3% coverage
Food & Beverages
1% coverage
Adult
1% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 41 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,569. The strongest country concentrations are United Kingdom, Australia, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 449 · 25%
$25-$49 362 · 20%
$50-$99 297 · 17%
$100-$199 263 · 15%
$200-$499 248 · 14%
$500+ 153 · 9%
Store currencies
USD 1,031 EUR 162 GBP 158 CAD 116 AUD 91 INR 44 ZAR 26 MYR 21

Among stores with pricing data, the most common price range is Under $25. The average is higher at $248 because some stores price much higher, pulling it up. That's below the WooCommerce average of $422.

Social media platforms

Facebook (56%), Instagram (44%), Twitter / X (22%).

Facebook
56%
Instagram
44%
Twitter / X
22%
YouTube
21%
LinkedIn
14%
TikTok
4%
Pinterest
1%

Social media adoption is strong at 64%, and 2% of stores run Meta ad campaigns. That's 18 percentage points above the WooCommerce average of 46%.

Marketing & analytics tools

Google Analytics (34%), Google Tag Manager (13%), Facebook Pixel (9%).

Google Analytics
34%
Google Tag Manager
13%
Facebook Pixel
9%
Google Ads
4%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

135 products $46 avg 1 ads
Animals & Pet Supplies animal-therapists membership
41 products $238 avg 23 ads
Education & Courses membership training
22 products $5 avg
25 products $85 avg
Arts & Entertainment textile art online courses
33 products $358 avg
Business & Industrial electric vehicles automotive industry
5 products $32 avg
Celebrations & Gifts Education & Courses gifts courses
28 products $59 avg
Education & Courses General Merchandise learning membership
10 products $282 avg
Education & Courses membership subscriptions
76 products $52 avg
Business & Industrial membership professional association
11 products $25 avg
Travel africa travel overland travel

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FAQ

How many WooCommerce Membership stores are there?

We currently track 1,801 active WooCommerce stores in the Membership segment.

Are WooCommerce Membership stores growing?

Yes. In the last 30 days, 50 new stores were indexed in the Membership segment, showing a 3% monthly growth rate.

What is the average product price in WooCommerce Membership stores?

Among stores with pricing data, the average listed price is about $248, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.