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Topic
Updated May 18, 2026
WooCommerce

1,811 WooCommerce Membership Stores: Stats & Market Data (2026)

1,811 active WooCommerce stores fall into the Membership segment, with 334 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Business & Industrial, Arts & Entertainment. 63% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

63%
Social media
2%
Meta ads
55%
Contact info
Total Stores
1,811
Active WooCommerce stores
New (30d)
334
Newly added in the last 30 days
Avg. Products
43
Among 1,811 stores with catalog data
Avg. Price
$275
Among 1,783 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

227 113 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

334 new stores were added in the past 30 days — 18% of the total, making this one of the fastest-growing areas on the platform. This is below the WooCommerce average of 49%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 924 · 51%
10-49 644 · 36%
50-199 196 · 11%
200-999 40 · 2%
1k-4.9k 6 · 0%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
24% coverage
Business & Industrial
8% coverage
Arts & Entertainment
7% coverage
Celebrations & Gifts
7% coverage
Apparel & Accessories
4% coverage
Books & Literature
4% coverage
Health
3% coverage
Software
3% coverage
Food & Beverages
1% coverage
Adult
1% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 43 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,389. The strongest country concentrations are United Kingdom, Australia, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 448 · 25%
$25-$49 365 · 20%
$50-$99 296 · 17%
$100-$199 266 · 15%
$200-$499 254 · 14%
$500+ 154 · 9%
Store currencies
USD 1,030 EUR 164 GBP 163 CAD 117 AUD 94 INR 43 ZAR 26 MYR 22

Among stores with pricing data, the most common price range is Under $25. The average is higher at $275 because some stores price much higher, pulling it up. That's below the WooCommerce average of $423.

Social media platforms

Facebook (55%), Instagram (44%), Twitter / X (23%).

Facebook
55%
Instagram
44%
Twitter / X
23%
YouTube
21%
LinkedIn
13%
TikTok
5%
Pinterest
1%

Social media adoption is strong at 63%, and 2% of stores run Meta ad campaigns. That's 16 percentage points above the WooCommerce average of 47%.

Marketing & analytics tools

Google Analytics (35%), Google Tag Manager (13%), Facebook Pixel (10%).

Google Analytics
35%
Google Tag Manager
13%
Facebook Pixel
10%
Google Ads
4%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

249 products $489 avg 1 ads
57 products $777 avg 9 ads
Software membership digital marketing
28 products $24 avg 2 ads
17 products $75 avg
Education & Courses sports training
18 products $29 avg
Arts & Entertainment pilates workshop
22 products $3307 avg
8 products $134 avg
Education & Courses nutrition ebook
34 products $3 avg
6 products $110 avg
Business & Industrial membership professional association
33 products $31 avg
Celebrations & Gifts merchandise membership

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FAQ

How many WooCommerce Membership stores are there?

We currently track 1,811 active WooCommerce stores in the Membership segment.

Are WooCommerce Membership stores growing?

Yes. In the last 30 days, 334 new stores were indexed in the Membership segment, showing a 18% monthly growth rate.

What is the average product price in WooCommerce Membership stores?

Among stores with pricing data, the average listed price is about $275, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.