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Topic
Updated Apr 27, 2026
WooCommerce

1,701 WooCommerce Membership Stores: Stats & Market Data (2026)

1,701 active WooCommerce stores fall into the Membership segment, with 229 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Education & Courses, Business & Industrial, Arts & Entertainment. 67% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

67%
Social media
2%
Meta ads
55%
Contact info
Total Stores
1,701
Active WooCommerce stores
New (30d)
229
Newly added in the last 30 days
Avg. Products
39
Among 1,701 stores with catalog data
Avg. Price
$249
Among 1,673 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

227 113 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

229 new stores were added in the past 30 days (13% of the total), showing steady growth. This is below the WooCommerce average of 26%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 934 · 55%
10-49 570 · 34%
50-199 158 · 9%
200-999 33 · 2%
1k-4.9k 5 · 0%
5k+ 1 · 0%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
23% coverage
Business & Industrial
8% coverage
Arts & Entertainment
7% coverage
Celebrations & Gifts
6% coverage
Apparel & Accessories
4% coverage
Health
3% coverage
Books & Literature
3% coverage
Software
3% coverage
Food & Beverages
1% coverage
Adult
1% coverage
Beauty & Cosmetics
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 39 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,089. The strongest country concentrations are United Kingdom, Australia, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 417 · 25%
$25-$49 345 · 21%
$50-$99 280 · 17%
$100-$199 249 · 15%
$200-$499 235 · 14%
$500+ 147 · 9%
Store currencies
USD 974 GBP 148 EUR 146 CAD 110 AUD 94 INR 42 ZAR 22 MYR 19

Among stores with pricing data, the most common price range is Under $25. The average is higher at $249 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (59%), Instagram (47%), Twitter / X (24%).

Facebook
59%
Instagram
47%
Twitter / X
24%
YouTube
22%
LinkedIn
14%
TikTok
5%
Pinterest
2%

Social media adoption is strong at 67%, and 2% of stores run Meta ad campaigns. That's 10 percentage points above the WooCommerce average of 57%.

Marketing & analytics tools

Google Analytics (35%), Google Tag Manager (13%), Facebook Pixel (11%).

Google Analytics
35%
Google Tag Manager
13%
Facebook Pixel
11%
Google Ads
5%
TikTok Pixel
0%
Pinterest Pixel
0%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

13 products $15 avg 18 ads
Apparel & Accessories Toys & Games stickers clothing
285 products $440 avg 3 ads
Animals & Pet Supplies dog grooming pet courses
65 products $879 avg 1 ads
Education & Courses Celebrations & Gifts membership renewal golf club
48 products $75 avg 3 ads
57 products $793 avg 5 ads
Software membership digital marketing
27 products $583 avg 3 ads
Education & Courses medicare training
39 products $287 avg 57 ads
Education & Courses membership training
15 products $72 avg 7 ads
31 products $17 avg
Beauty & Cosmetics lip eye
10 products $561 avg
Travel gift cards membership

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FAQ

How many WooCommerce Membership stores are there?

We currently track 1,701 active WooCommerce stores in the Membership segment.

Are WooCommerce Membership stores growing?

Yes. In the last 30 days, 229 new stores were indexed in the Membership segment, showing a 13% monthly growth rate.

What is the average product price in WooCommerce Membership stores?

Among stores with pricing data, the average listed price is about $249, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.