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Topic
Updated Apr 27, 2026
WooCommerce

45 WooCommerce Skill building Stores: Stats & Market Data (2026)

45 active WooCommerce stores fall into the Skill building segment, with 12 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the $25-$49 range. The leading categories are Education & Courses, Books & Literature, Food & Beverages. 38% maintain social media profiles — Facebook leads — and 9% run Meta ad campaigns.

38%
Social media
9%
Meta ads
60%
Contact info
Total Stores
45
Active WooCommerce stores
New (30d)
12
Newly added in the last 30 days
Avg. Products
234
Among 44 stores with catalog data
Avg. Price
$243
Among 40 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

12 6 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

12 new stores were added in the past 30 days — 27% of the total, making this one of the fastest-growing areas on the platform.

Products & categories

How many products stores carry, plus category breakdown.

1-9 25 · 57%
10-49 13 · 30%
50-199 4 · 9%
1k-4.9k 1 · 2%
5k+ 1 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Education & Courses
100% coverage
Books & Literature
2% coverage
Food & Beverages
2% coverage
Toys & Games
2% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 234 because some stores carry much larger inventories. That's smaller than the WooCommerce average of 1,098. The strongest country concentrations are India, Brazil, Hungary.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7 · 18%
$25-$49 8 · 20%
$50-$99 6 · 15%
$100-$199 7 · 18%
$200-$499 5 · 12%
$500+ 7 · 18%
Store currencies
USD 16 EUR 7 INR 3 BDT 2 BRL 2 CAD 2 GBP 2 PHP 2

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $243 because some stores price much higher, pulling it up. That's below the WooCommerce average of $420.

Social media platforms

Facebook (31%), Instagram (20%), YouTube (18%).

Facebook
31%
Instagram
20%
YouTube
18%
LinkedIn
13%
Twitter / X
11%
TikTok
4%

About 38% of stores maintain social media profiles and 9% run Meta ads — moderate marketing investment overall. That's 19 percentage points below the WooCommerce average of 57%.

Marketing & analytics tools

Facebook Pixel (20%), Google Analytics (20%), Google Tag Manager (18%).

Facebook Pixel
20%
Google Analytics
20%
Google Tag Manager
18%
Google Ads
7%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

7 products $173 avg
Education & Courses online courses training courses
118 products $13 avg 1 ads
Education & Courses career development professional training
11 products $134 avg
Education & Courses performance coaching personal development
11 products $147 avg
Education & Courses short courses professional development
8 products $379 avg
Education & Courses cognitive development learning courses
10 products $34 avg
Education & Courses language learning creative arts courses
27 products $33 avg
Education & Courses online learning career development
8 products $89 avg
Education & Courses mentorship program career coaching
17 products $559 avg
Education & Courses online courses vocational training
28 products $1855 avg
Education & Courses training courses professional development
13 products $352 avg
Education & Courses career development skill building

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FAQ

How many WooCommerce Skill building stores are there?

We currently track 45 active WooCommerce stores in the Skill building segment.

Are WooCommerce Skill building stores growing?

Yes. In the last 30 days, 12 new stores were indexed in the Skill building segment, showing a 27% monthly growth rate.

What is the average product price in WooCommerce Skill building stores?

Among stores with pricing data, the average listed price is about $243, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.