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BigCommerce topic analytics
Topic
Updated Apr 6, 2026
BigCommerce

88 BigCommerce Cosmetics Stores: Stats & Market Data (2026)

88 active BigCommerce stores fall into the Cosmetics segment, with 2 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Beauty & Cosmetics, Home & Garden, Animals & Pet Supplies. 74% maintain social media profiles — Facebook leads — and 2% run Meta ad campaigns.

74%
Social media
2%
Meta ads
55%
Contact info
Total Stores
88
Active BigCommerce stores
New (30d)
2
Newly added in the last 30 days
Avg. Products
3,690
Among 87 stores with catalog data
Avg. Price
$84
Among 64 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

2 1 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

2 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening.

Products & categories

How many products stores carry, plus category breakdown.

1-9 4 · 5%
10-49 14 · 16%
50-199 23 · 26%
200-999 21 · 24%
1k-4.9k 14 · 16%
5k+ 11 · 13%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
98% coverage
Home & Garden
3% coverage
Celebrations & Gifts
2% coverage
Health
2% coverage
Toys & Games
2% coverage
Adult
1% coverage
Arts & Entertainment
1% coverage
Baby & Kids
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 3,690 products per store. That's larger than the BigCommerce average of 2,561. The strongest country concentrations are Australia, United Kingdom, Argentina.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 26 · 41%
$25-$49 20 · 31%
$50-$99 12 · 19%
$100-$199 2 · 3%
$200-$499 2 · 3%
$500+ 2 · 3%
Store currencies
USD 52 AUD 8 EUR 7 GBP 3 NZD 2 ARS 1 CAD 1 INR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $84 because some stores price much higher, pulling it up. That's below the BigCommerce average of $341.

Social media platforms

Facebook (66%), Instagram (59%), YouTube (23%).

Facebook
66%
Instagram
59%
YouTube
23%
Twitter / X
18%
Pinterest
15%
LinkedIn
9%
TikTok
9%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 2% run Meta ads.

Marketing & analytics tools

Google Analytics (50%), Facebook Pixel (40%), Google Tag Manager (17%).

Google Analytics
50%
Facebook Pixel
40%
Google Tag Manager
17%
TikTok Pixel
14%
Google Ads
8%
Pinterest Pixel
2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

71 products $418 avg
Beauty & Cosmetics aesthetics beauty products
116 products $9 avg
Beauty & Cosmetics cosmetics makeup
234 products $36 avg
Beauty & Cosmetics skincare beauty products
15 products $21 avg
Beauty & Cosmetics beauty skincare
590 products $1 avg
Beauty & Cosmetics Celebrations & Gifts fragrance oils cosmetics
1,174 products $8 avg
Beauty & Cosmetics cosmetics beauty products
2,609 products $36 avg
Beauty & Cosmetics cosmetics skin care
395 products $65 avg
Beauty & Cosmetics makeup store beauty products
2,169 products $33 avg
Beauty & Cosmetics beauty cosmetics
64 products $17 avg
Beauty & Cosmetics mineral makeup cosmetics
30 products $72 avg
Beauty & Cosmetics makeup store cosmetics
105 products $100 avg
Beauty & Cosmetics beauty products skincare

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FAQ

How many BigCommerce Cosmetics stores are there?

We currently track 88 active BigCommerce stores in the Cosmetics segment.

Are BigCommerce Cosmetics stores growing?

Yes. In the last 30 days, 2 new stores were indexed in the Cosmetics segment, showing a 2% monthly growth rate.

What is the average product price in BigCommerce Cosmetics stores?

Among stores with pricing data, the average listed price is about $84, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.