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BigCommerce topic analytics
Topic
Updated June 8, 2026
BigCommerce

99 BigCommerce Beauty Stores: Stats & Market Data (2026)

99 active BigCommerce stores fall into the Beauty segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the $25-$49 range. The leading categories are Beauty & Cosmetics, Home & Garden, Health. 59% maintain social media profiles — Instagram leads — and 1% run Meta ad campaigns.

59%
Social media
1%
Meta ads
58%
Contact info
Total Stores
99
Active BigCommerce stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
3,528
Among 98 stores with catalog data
Avg. Price
$110
Among 78 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

3 1 0
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May
Jun

1 new stores were added in the past 30 days (1% of the total). Growth is slow, suggesting this is a mature or saturated space. This is below the BigCommerce average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 5 · 5%
10-49 21 · 21%
50-199 29 · 30%
200-999 25 · 26%
1k-4.9k 7 · 7%
5k+ 11 · 11%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Beauty & Cosmetics
95% coverage
Home & Garden
6% coverage
Health
5% coverage
Apparel & Accessories
4% coverage
Food & Beverages
3% coverage
Arts & Entertainment
2% coverage
Celebrations & Gifts
2% coverage
Baby & Kids
1% coverage
Electronics
1% coverage
Jewelry & Watches
1% coverage
Toys & Games
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 3,528 products per store. That's larger than the BigCommerce average of 2,712. The strongest country concentrations are Australia, United Kingdom, Canada.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 26 · 33%
$25-$49 28 · 36%
$50-$99 16 · 21%
$100-$199 4 · 5%
$200-$499 1 · 1%
$500+ 3 · 4%
Store currencies
USD 65 AUD 7 GBP 4 CAD 3 EUR 2 NZD 2 CRC 1 INR 1

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $110 because some stores price much higher, pulling it up. That's below the BigCommerce average of $344.

Social media platforms

Instagram (52%), Facebook (51%), Twitter / X (18%).

Instagram
52%
Facebook
51%
Twitter / X
18%
YouTube
18%
Pinterest
17%
LinkedIn
7%
TikTok
4%

Social media adoption is strong at 59%, and 1% of stores run Meta ad campaigns.

Marketing & analytics tools

Facebook Pixel (49%), Google Analytics (45%), Google Ads (17%).

Facebook Pixel
49%
Google Analytics
45%
Google Ads
17%
Google Tag Manager
14%
TikTok Pixel
13%
Pinterest Pixel
5%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

18 products $55 avg
Beauty & Cosmetics skin lightening beauty
145 products $36 avg
Beauty & Cosmetics razors shaving
2,069 products $38 avg
Beauty & Cosmetics beauty cosmetics
41 products $105 avg
Beauty & Cosmetics skin beauty
15 products $37 avg
Beauty & Cosmetics teeth whitening beauty
110 products $74 avg
Beauty & Cosmetics beauty makeup
957 products $2000 avg
Beauty & Cosmetics beauty cosmetics
184 products $10 avg
Beauty & Cosmetics natural skincare olive oil products
42 products $37 avg
Beauty & Cosmetics Health skincare health products
14 products $63 avg
Beauty & Cosmetics haircare shampoo
164 products $4 avg
Food & Beverages Beauty & Cosmetics health beauty

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FAQ

How many BigCommerce Beauty stores are there?

We currently track 99 active BigCommerce stores in the Beauty segment.

Are BigCommerce Beauty stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Beauty segment, showing a 1% monthly growth rate.

What is the average product price in BigCommerce Beauty stores?

Among stores with pricing data, the average listed price is about $110, with the most common pricing band at $25-$49.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.