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BigCommerce topic analytics
Topic
Updated May 4, 2026
BigCommerce

32 BigCommerce Sports Stores: Stats & Market Data (2026)

32 active BigCommerce stores fall into the Sports segment, with 1 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1k-4.9k, with prices typically in the Under $25 range. The leading categories are Toys & Games, Sporting Goods, Apparel & Accessories. 56% maintain social media profiles — Instagram leads — and 0% run Meta ad campaigns.

56%
Social media
0%
Meta ads
62%
Contact info
Total Stores
32
Active BigCommerce stores
New (30d)
1
Newly added in the last 30 days
Avg. Products
1,884
Among 32 stores with catalog data
Avg. Price
$167
Among 26 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

1 0 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

1 new stores were added in the past 30 days (3% of the total). Growth has slowed, but new stores are still opening. This is below the BigCommerce average of 12%.

Products & categories

How many products stores carry, plus category breakdown.

10-49 4 · 12%
50-199 8 · 25%
200-999 8 · 25%
1k-4.9k 9 · 28%
5k+ 3 · 9%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Toys & Games
25% coverage
Sporting Goods
22% coverage
Apparel & Accessories
16% coverage
Arts & Entertainment
6% coverage
Beauty & Cosmetics
3% coverage
Home & Garden
3% coverage

Among stores with catalog data, larger catalogs are most common — the 1k-4.9k range leads. The average store carries 1,884 products. That's smaller than the BigCommerce average of 2,651. The strongest country concentrations are United Kingdom, Australia, New Zealand.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 9 · 35%
$25-$49 5 · 19%
$50-$99 8 · 31%
$100-$199 3 · 12%
$500+ 1 · 4%
Store currencies
USD 18 GBP 4 AUD 3 CAD 1 LBP 1 NZD 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $167 because some stores price much higher, pulling it up. That's below the BigCommerce average of $348.

Social media platforms

Instagram (56%), Facebook (50%), YouTube (28%).

Instagram
56%
Facebook
50%
YouTube
28%
Twitter / X
25%
Pinterest
16%
TikTok
9%
LinkedIn
3%

Social media adoption is strong at 56%, and 0% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (41%), Facebook Pixel (38%), Google Tag Manager (16%).

Google Analytics
41%
Facebook Pixel
38%
Google Tag Manager
16%
Google Ads
9%
Pinterest Pixel
3%
TikTok Pixel
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

999 products $68 avg
Toys & Games pop culture sports
2,590 products $42 avg
Sporting Goods sports athletics
1,719 products $27 avg
Arts & Entertainment themes sports
91 products $54 avg
Onside Sports Australia
3,153 products $83 avg
Sporting Goods sports flags
1,220 products $41 avg
703 products $18 avg
Apparel & Accessories socks sale
1,678 products $35 avg
Toys & Games Arts & Entertainment toys lego
195 products $7 avg
Apparel & Accessories sports themed apparel girls
724 products $67 avg
43 products $54 avg
186 products $23 avg
Toys & Games sports comic

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FAQ

How many BigCommerce Sports stores are there?

We currently track 32 active BigCommerce stores in the Sports segment.

Are BigCommerce Sports stores growing?

Yes. In the last 30 days, 1 new stores were indexed in the Sports segment, showing a 3% monthly growth rate.

What is the average product price in BigCommerce Sports stores?

Among stores with pricing data, the average listed price is about $167, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.