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Shopify subcategory analytics
Subcategory
Updated Apr 6, 2026
Shopify

697 Shopify Seasonal Costumes Stores: Stats & Market Data (2026)

697 active Shopify stores fall into the Seasonal Costumes segment, with 16 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Celebrations & Gifts, Apparel & Accessories, Home & Garden. 71% maintain social media profiles — Instagram leads — and 4% run Meta ad campaigns.

71%
Social media
4%
Meta ads
59%
Contact info
Total Stores
697
Active Shopify stores
New (30d)
16
Newly added in the last 30 days
Avg. Products
1,039
Among 679 stores with catalog data
Avg. Price
$69
Among 670 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

17 8 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

16 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 57 · 8%
10-49 129 · 19%
50-199 213 · 31%
200-999 168 · 25%
1k-4.9k 83 · 12%
5k+ 29 · 4%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Celebrations & Gifts
100% coverage
Apparel & Accessories
26% coverage
Home & Garden
17% coverage
Books & Literature
3% coverage
Toys & Games
2% coverage
Food & Beverages
2% coverage
Arts & Entertainment
2% coverage
Baby & Kids
1% coverage
Animals & Pet Supplies 3 Electronics 2 Health 2 Jewelry & Watches 2

Among stores with catalog data, the 50-199 product range is most common. The average is 1,039 products per store. That's larger than the Shopify average of 451. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 261 · 39%
$25-$49 248 · 37%
$50-$99 100 · 15%
$100-$199 33 · 5%
$200-$499 21 · 3%
$500+ 7 · 1%
Store currencies
USD 404 GBP 64 EUR 63 AUD 45 CAD 38 MXN 9 INR 8 SEK 6

Among stores with pricing data, the most common price range is Under $25. The average is higher at $69 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Infinite Product Options.

Social media platforms

Instagram (64%), Facebook (57%), TikTok (19%).

Instagram
64%
Facebook
57%
TikTok
19%
YouTube
15%
Pinterest
13%
Twitter / X
12%
LinkedIn
2%

Social media engagement is exceptionally high: 71% of stores maintain social profiles and 4% run Meta ads.

Marketing & analytics tools

Google Analytics (38%), Google Tag Manager (10%), Google Ads (4%).

Google Analytics
38%
Google Tag Manager
10%
Google Ads
4%
Facebook Pixel
2%
TikTok Pixel
1%
Pinterest Pixel
0%

Popular themes

The most used are Dawn, Debut, Craft.

Dawn 24% Debut 8% Craft 4% Horizon 3% Impulse 2% Minimal 2% Sense 2% Spotlight 2%

Need store-level data?

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

2,205 products $14 avg 18 ads
Celebrations & Gifts Apparel & Accessories gifts fashion accessories
18 products $26 avg 1 ads
Celebrations & Gifts communication cards gift cards UpPromote Affiliate Marketing Bundler ‑ Product Bundles App
2,398 products $28 avg 3 ads
Baby & Kids Apparel & Accessories Celebrations & Gifts kids clothing store baby gifting
863 products $20 avg
Celebrations & Gifts Books & Literature Apparel & Accessories souvenirs veterans-day UpPromote Affiliate Marketing Infinite Product Options
1,304 products $53 avg
Books & Literature Home & Garden Celebrations & Gifts gift shop home decor Klaviyo: Email Marketing & SMS
646 products $14 avg
Celebrations & Gifts birthday balloons party decorations
597 products $250 avg
Celebrations & Gifts wedding invitation AfterShip Email Marketing,SMS Hextom: Quick Announcement Bar
1,121 products $55 avg
Apparel & Accessories Celebrations & Gifts swimming outdoor
63 products $34 avg
Celebrations & Gifts Apparel & Accessories gift shop vermont souvenirs
229 products $38 avg
Celebrations & Gifts Apparel & Accessories Arts & Entertainment resort gift
184 products $17 avg
Apparel & Accessories Baby & Kids Celebrations & Gifts girl dress tutu skirt SP Sales Pop up Social Proof
Rainbow Colours Site United Kingdom
5 products $33 avg
Toys & Games Celebrations & Gifts kids toys party costumes

Want the full dataset?

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FAQ

How many Shopify Seasonal Costumes stores are there?

We currently track 697 active Shopify stores in the Seasonal Costumes segment.

Are Shopify Seasonal Costumes stores growing?

Yes. In the last 30 days, 16 new stores were indexed in the Seasonal Costumes segment, showing a 2% monthly growth rate.

What is the average product price in Shopify Seasonal Costumes stores?

Among stores with pricing data, the average listed price is about $69, with the most common pricing band at Under $25.

What apps are most popular for Shopify Seasonal Costumes stores?

The top apps are Printful: Print on Demand, Klaviyo: Email Marketing & SMS, Infinite Product Options. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.