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Shopify subcategory analytics
Subcategory
Updated Apr 6, 2026
Shopify

9,005 Shopify Wine & Spirits Stores: Stats & Market Data (2026)

9,005 active Shopify stores fall into the Wine & Spirits segment, with 190 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $25-$49 range. The leading categories are Food & Beverages, Celebrations & Gifts, Home & Garden. 80% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

80%
Social media
3%
Meta ads
67%
Contact info
Total Stores
9,005
Active Shopify stores
New (30d)
190
Newly added in the last 30 days
Avg. Products
506
Among 8,731 stores with catalog data
Avg. Price
$87
Among 8,632 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

194 97 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

190 new stores were added in the past 30 days (2% of the total). Growth has slowed, but new stores are still opening. This is below the Shopify average of 7%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 1,663 · 19%
10-49 2,834 · 32%
50-199 1,841 · 21%
200-999 1,492 · 17%
1k-4.9k 727 · 8%
5k+ 174 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
100% coverage
Celebrations & Gifts
2% coverage
Home & Garden
1% coverage
Apparel & Accessories
1% coverage
Beauty & Cosmetics 17 Books & Literature 17 Arts & Entertainment 13 Health 11 Electronics 9 Jewelry & Watches 8 Sporting Goods 6 Toys & Games 5

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 506 because some stores carry much larger inventories. That's larger than the Shopify average of 452. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 1,975 · 23%
$25-$49 3,170 · 37%
$50-$99 2,006 · 23%
$100-$199 958 · 11%
$200-$499 362 · 4%
$500+ 161 · 2%
Store currencies
EUR 2,477 USD 2,258 AUD 984 GBP 978 CAD 391 NZD 238 JPY 237 HKD 178

Among stores with pricing data, the most common price range is $25-$49. The average is higher at $87 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are NA Age Verification, Klaviyo: Email Marketing & SMS, Hulk Age Verification.

Social media platforms

Instagram (76%), Facebook (64%), Twitter / X (15%).

Instagram
76%
Facebook
64%
Twitter / X
15%
YouTube
14%
TikTok
9%
LinkedIn
7%
Pinterest
3%

Social media engagement is exceptionally high: 80% of stores maintain social profiles and 3% run Meta ads. That's 14 percentage points above the Shopify average of 66%.

Marketing & analytics tools

Google Analytics (45%), Google Tag Manager (14%), Google Ads (5%).

Google Analytics
45%
Google Tag Manager
14%
Google Ads
5%
Facebook Pixel
3%
Pinterest Pixel
0%
TikTok Pixel
0%

Popular themes

The most used are Dawn, Debut, Venue.

Dawn 17% Debut 8% Venue 3% Prestige 3% Impulse 2% Expanse 2% Brooklyn 2% Taste 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

30 products $203 avg 1 ads
Food & Beverages wine preservation system coravin system Klaviyo: Email Marketing & SMS
85 products $26 avg 1 ads
Food & Beverages wine spirits NA Age Verification Consentik GDPR Cookie Banner
138 products $42 avg 1 ads
Food & Beverages organic cider british cider NA Age Verification
27 products $506 avg 3 ads
Food & Beverages Education & Courses wine course wset certification
41 products $73 avg 1 ads
Home & Garden Food & Beverages kitchenware glasses
395 products $46 avg 2 ads
Food & Beverages Celebrations & Gifts gourmet snacks food gift baskets ParcelWILL Order Tracking Seal Subscriptions App
112 products $44 avg 2 ads
Food & Beverages liquor store spirits
50 products $48 avg 2 ads
Food & Beverages whisky spirits
79 products $51 avg 1 ads
Food & Beverages liquor store handcrafted spirits NA Age Verification
19 products $45 avg 2 ads
Food & Beverages mezcal oaxaca mezcal Klaviyo: Email Marketing & SMS
70 products $54 avg 2 ads
Food & Beverages gin whiskey Recharge Subscriptions App
132 products $17 avg 2 ads
Food & Beverages craft beer brewery SP Sales Pop up Social Proof

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FAQ

How many Shopify Wine & Spirits stores are there?

We currently track 9,005 active Shopify stores in the Wine & Spirits segment.

Are Shopify Wine & Spirits stores growing?

Yes. In the last 30 days, 190 new stores were indexed in the Wine & Spirits segment, showing a 2% monthly growth rate.

What is the average product price in Shopify Wine & Spirits stores?

Among stores with pricing data, the average listed price is about $87, with the most common pricing band at $25-$49.

What apps are most popular for Shopify Wine & Spirits stores?

The top apps are NA Age Verification, Klaviyo: Email Marketing & SMS, Hulk Age Verification. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.