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Topic
Updated Apr 6, 2026
Shopify

96 Shopify Women's pajamas Stores: Stats & Market Data (2026)

96 active Shopify stores fall into the Women's pajamas segment, with 9 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 50-199, with prices typically in the Under $25 range. The leading categories are Apparel & Accessories, Baby & Kids, Home & Garden. 75% maintain social media profiles — Instagram leads — and 15% run Meta ad campaigns.

75%
Social media
15%
Meta ads
53%
Contact info
Total Stores
96
Active Shopify stores
New (30d)
9
Newly added in the last 30 days
Avg. Products
142
Among 95 stores with catalog data
Avg. Price
$53
Among 95 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

11 5 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

9 new stores were added in the past 30 days (9% of the total), showing steady growth.

Products & categories

How many products stores carry, plus category breakdown.

1-9 22 · 23%
10-49 28 · 29%
50-199 31 · 33%
200-999 11 · 12%
1k-4.9k 3 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
99% coverage
Baby & Kids
3% coverage
Home & Garden
2% coverage
Celebrations & Gifts
1% coverage
Travel
1% coverage

Among stores with catalog data, the 50-199 product range is most common. The average is 142 products per store. That's smaller than the Shopify average of 451. The strongest country concentrations are United States, Egypt, Pakistan.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 33 · 35%
$25-$49 30 · 32%
$50-$99 19 · 20%
$100-$199 12 · 13%
$200-$499 1 · 1%
Store currencies
USD 34 PKR 9 EGP 8 EUR 5 MXN 5 AUD 4 COP 3 GBP 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $53 because some stores price much higher, pulling it up. That's below the Shopify average of $204.

Popular apps

The most popular are UpPromote Affiliate Marketing, Privy ‑ Email, SMS & Pop Ups, ShareASale.

Social media platforms

Instagram (72%), Facebook (49%), TikTok (32%).

Instagram
72%
Facebook
49%
TikTok
32%
Pinterest
8%
YouTube
7%
LinkedIn
3%
Twitter / X
2%

Social media engagement is exceptionally high: 75% of stores maintain social profiles and 15% run Meta ads. That's 10 percentage points above the Shopify average of 65%.

Marketing & analytics tools

Google Analytics (46%), Google Tag Manager (9%), Google Ads (7%).

Google Analytics
46%
Google Tag Manager
9%
Google Ads
7%
TikTok Pixel
3%
Facebook Pixel
2%

Popular themes

The most used are Dawn, Horizon, Minimog - Os 2.0.

Dawn 33% Horizon 12% Minimog - Os 2.0 4% Ella 3% Kalles 3% Sense 3% Symmetry 3% Icon 2%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

ELIF Egypt
16 products $18 avg 61 ads
Apparel & Accessories women's pajamas sleepwear sets
98 products $19 avg 1 ads
Apparel & Accessories loungewear store nightwear shop
Southern Monarch United States
72 products $26 avg
Apparel & Accessories women's pajamas loungewear PC ‑ Custom Product Options
6 products $91 avg
Apparel & Accessories women's pajamas bamboo pajamas
5 products $33 avg
Apparel & Accessories women's pajamas shapewear
392 products $35 avg
Apparel & Accessories women's pajamas women's tunic Klaviyo: Email Marketing & SMS
607 products $121 avg 136 ads
Apparel & Accessories silk sleepwear women's pajamas
126 products $30 avg
Apparel & Accessories sleepwear women's pajamas UpPromote Affiliate Marketing
314 products $6 avg
Apparel & Accessories pajamas sleepwear Avada Boost Sales Trust Badges
VELMO Pakistan
120 products $5 avg
Apparel & Accessories night suit printed nightwear
11 products $36 avg
Apparel & Accessories women's pajamas sleepwear
HypeNest United States
33 products $11 avg
Apparel & Accessories women's pajamas nightwear

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FAQ

How many Shopify Women's pajamas stores are there?

We currently track 96 active Shopify stores in the Women's pajamas segment.

Are Shopify Women's pajamas stores growing?

Yes. In the last 30 days, 9 new stores were indexed in the Women's pajamas segment, showing a 9% monthly growth rate.

What is the average product price in Shopify Women's pajamas stores?

Among stores with pricing data, the average listed price is about $53, with the most common pricing band at Under $25.

What apps are most popular for Shopify Women's pajamas stores?

The top apps are UpPromote Affiliate Marketing, Privy ‑ Email, SMS & Pop Ups, ShareASale. The complete ranked list is in the Popular Apps section on this page.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.