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Wix topic analytics
Topic
Updated May 18, 2026
Wix

77 Wix Backpacks Stores: Stats & Market Data (2026)

77 active Wix stores fall into the Backpacks segment, with 12 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the $50-$99 range. The leading categories are Apparel & Accessories, Travel, Arts & Entertainment. 65% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

65%
Social media
3%
Meta ads
66%
Contact info
Total Stores
77
Active Wix stores
New (30d)
12
Newly added in the last 30 days
Avg. Products
82
Among 77 stores with catalog data
Avg. Price
$123
Among 42 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

9 4 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

12 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 16 · 21%
10-49 41 · 53%
50-199 12 · 16%
200-999 7 · 9%
1k-4.9k 1 · 1%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Apparel & Accessories
91% coverage
Travel
8% coverage
Arts & Entertainment
3% coverage
Home & Garden
3% coverage
Celebrations & Gifts
1% coverage
Smoking & Vaping
1% coverage
Sporting Goods
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 82 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, India.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 7 · 17%
$25-$49 8 · 19%
$50-$99 12 · 29%
$100-$199 9 · 21%
$200-$499 4 · 10%
$500+ 2 · 5%
Store currencies
USD 41 EUR 11 GBP 7 AUD 2 BRL 2 INR 2 TWD 2 CAD 1

Among stores with pricing data, most prices fall in the $50-$99 range. The average listed price is $123. That's below the Wix average of $366.

Social media platforms

Instagram (58%), Facebook (48%), YouTube (14%).

Instagram
58%
Facebook
48%
YouTube
14%
Twitter / X
9%
LinkedIn
8%
TikTok
8%
Pinterest
5%

Social media adoption is strong at 65%, and 3% of stores run Meta ad campaigns.

Marketing & analytics tools

Google Analytics (4%), Google Ads (3%).

Google Analytics
4%
Google Ads
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

76 products $632 avg
Apparel & Accessories leather bags handmade leather bags
5 products $41 avg
Apparel & Accessories fashion accessories bags
1,416 products $141 avg
557 products $114 avg
Apparel & Accessories fashion accessories bags store
29 products $193 avg
Apparel & Accessories Travel backpacks travel bags
19 products $94 avg
Travel travel luggage
12 products $23 avg
Apparel & Accessories outdoor gear backpacks
81 products $170 avg
Apparel & Accessories leather bags backpacks
12 products $56 avg
Travel travel gear luggage bags
432 products $76 avg
Apparel & Accessories luxury bags backpacks
36 products $702 avg
Apparel & Accessories women's bags fashion accessories
37 products $17 avg
Apparel & Accessories backpacks duffel bags

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FAQ

How many Wix Backpacks stores are there?

We currently track 77 active Wix stores in the Backpacks segment.

Are Wix Backpacks stores growing?

Yes. In the last 30 days, 12 new stores were indexed in the Backpacks segment, showing a 16% monthly growth rate.

What is the average product price in Wix Backpacks stores?

Among stores with pricing data, the average listed price is about $123, with the most common pricing band at $50-$99.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.