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Wix topic analytics
Topic
Updated Apr 27, 2026
Wix

74 Wix Cake shop Stores: Stats & Market Data (2026)

74 active Wix stores fall into the Cake shop segment, with 5 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 10-49, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Celebrations & Gifts, Arts & Entertainment. 88% maintain social media profiles — Instagram leads — and 3% run Meta ad campaigns.

88%
Social media
3%
Meta ads
73%
Contact info
Total Stores
74
Active Wix stores
New (30d)
5
Newly added in the last 30 days
Avg. Products
59
Among 74 stores with catalog data
Avg. Price
$40
Among 44 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
May
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr

5 new stores were added in the past 30 days (7% of the total), showing steady growth. This is below the Wix average of 14%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 27 · 36%
10-49 32 · 43%
50-199 7 · 9%
200-999 8 · 11%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
77% coverage
Celebrations & Gifts
18% coverage
Arts & Entertainment
4% coverage
Apparel & Accessories
1% coverage

Among stores with catalog data, most have smaller catalogs in the 10-49 product range. The average is higher at 59 because some stores carry much larger inventories. The strongest country concentrations are United States, United Kingdom, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 21 · 48%
$25-$49 11 · 25%
$50-$99 9 · 20%
$100-$199 3 · 7%
Store currencies
USD 29 GBP 10 EUR 6 AUD 4 INR 4 JPY 4 CAD 3 HKD 3

Among stores with pricing data, the most common price range is Under $25. The average is higher at $40 because some stores price much higher, pulling it up. That's below the Wix average of $363.

Social media platforms

Instagram (84%), Facebook (68%), Twitter / X (12%).

Instagram
84%
Facebook
68%
Twitter / X
12%
TikTok
7%
Pinterest
4%
YouTube
4%
LinkedIn
3%

Social media engagement is exceptionally high: 88% of stores maintain social profiles and 3% run Meta ads. That's 14 percentage points above the Wix average of 74%.

Marketing & analytics tools

Google Ads (4%), Google Tag Manager (3%), Facebook Pixel (1%).

Google Ads
4%
Google Tag Manager
3%
Facebook Pixel
1%
Pinterest Pixel
1%

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Representative stores

A varied sample — weighted by data completeness, refreshed daily

15 products $29 avg 1 ads
Food & Beverages bakery cake shop
280 products $165 avg
Food & Beverages cake shop birthday cakes
19 products $67 avg
Food & Beverages cake shop custom cakes
252 products $13 avg
Food & Beverages cake shop wedding cakes
27 products $18 avg
Food & Beverages pastry shop dessert store
63 products $7 avg
Food & Beverages gourmet brownies chocolate brownies
311 products $92 avg
Food & Beverages cake shop custom cakes
15 products $28 avg
Food & Beverages bundt cake homemade cake
38 products $49 avg
Food & Beverages dessert cake shop
37 products $120 avg
Food & Beverages cake shop custom cakes
46 products $20 avg
Food & Beverages pastry shop bûche desserts

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FAQ

How many Wix Cake shop stores are there?

We currently track 74 active Wix stores in the Cake shop segment.

Are Wix Cake shop stores growing?

Yes. In the last 30 days, 5 new stores were indexed in the Cake shop segment, showing a 7% monthly growth rate.

What is the average product price in Wix Cake shop stores?

Among stores with pricing data, the average listed price is about $40, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.