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Wix topic analytics
Topic
Updated May 18, 2026
Wix

87 Wix Family-owned Stores: Stats & Market Data (2026)

87 active Wix stores fall into the Family-owned segment, with 10 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 1-9, with prices typically in the Under $25 range. The leading categories are Food & Beverages, Home & Garden, Apparel & Accessories. 87% maintain social media profiles — Facebook leads — and 1% run Meta ad campaigns.

87%
Social media
1%
Meta ads
86%
Contact info
Total Stores
87
Active Wix stores
New (30d)
10
Newly added in the last 30 days
Avg. Products
93
Among 87 stores with catalog data
Avg. Price
$241
Among 51 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

6 3 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

10 new stores were added in the past 30 days (11% of the total), showing steady growth. This is below the Wix average of 30%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 34 · 39%
10-49 32 · 37%
50-199 12 · 14%
200-999 7 · 8%
1k-4.9k 2 · 2%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Food & Beverages
44% coverage
Home & Garden
13% coverage
Apparel & Accessories
6% coverage
Health
6% coverage
Jewelry & Watches
6% coverage
Toys & Games
5% coverage
Arts & Entertainment
2% coverage
Baby & Kids
1% coverage
Beauty & Cosmetics
1% coverage
Books & Literature
1% coverage

Among stores with catalog data, most have smaller catalogs in the 1-9 product range. The average is higher at 93 because some stores carry much larger inventories. The strongest country concentrations are United States, Canada, Australia.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 23 · 45%
$25-$49 11 · 22%
$50-$99 9 · 18%
$100-$199 4 · 8%
$200-$499 1 · 2%
$500+ 3 · 6%
Store currencies
USD 70 CAD 4 AUD 3 NZD 2 ZAR 2 BAM 1 EUR 1 GBP 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $241 because some stores price much higher, pulling it up. That's below the Wix average of $366.

Social media platforms

Facebook (83%), Instagram (70%), Twitter / X (10%).

Facebook
83%
Instagram
70%
Twitter / X
10%
YouTube
8%
LinkedIn
7%
TikTok
6%
Pinterest
5%

Social media engagement is exceptionally high: 87% of stores maintain social profiles and 1% run Meta ads. That's 19 percentage points above the Wix average of 68%.

Marketing & analytics tools

Google Tag Manager (3%), Facebook Pixel (2%), Google Analytics (1%).

Google Tag Manager
3%
Facebook Pixel
2%
Google Analytics
1%
Pinterest Pixel
1%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

10 products $50 avg
Sporting Goods fitness gym
1,400 products $2 avg
Arts & Entertainment craft supplies family owned
60 products $40 avg
Health local pharmacy family-owned
2,274 products $20 avg
Apparel & Accessories custom apparel kansas city
9 products $32 avg
Food & Beverages donuts fresh-made
7 products $14 avg
Food & Beverages hot-pepper spicy-sauces
7 products $16 avg
Animals & Pet Supplies petting zoo animal experience
12 products $57 avg
Home & Garden garden supplies family-owned
35 products $9 avg
Food & Beverages artisan cheese milk
8 products 1 ads
Home & Garden timber wooden furniture
5 products $13 avg
Food & Beverages pecans homemade products
Badger State Farms United States
60 products $135 avg
Animals & Pet Supplies animal-farm pet-supplies

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FAQ

How many Wix Family-owned stores are there?

We currently track 87 active Wix stores in the Family-owned segment.

Are Wix Family-owned stores growing?

Yes. In the last 30 days, 10 new stores were indexed in the Family-owned segment, showing a 11% monthly growth rate.

What is the average product price in Wix Family-owned stores?

Among stores with pricing data, the average listed price is about $241, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.