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Wix topic analytics
Topic
Updated May 4, 2026
Wix

38 Wix Scale models Stores: Stats & Market Data (2026)

38 active Wix stores fall into the Scale models segment, with 6 newly added in the last 30 days. Among stores with catalog data, the most common product count range is 200-999, with prices typically in the Under $25 range. The leading categories are Arts & Entertainment, Toys & Games, Antiques & Collectibles. 74% maintain social media profiles — Facebook leads — and 0% run Meta ad campaigns.

74%
Social media
0%
Meta ads
82%
Contact info
Total Stores
38
Active Wix stores
New (30d)
6
Newly added in the last 30 days
Avg. Products
503
Among 38 stores with catalog data
Avg. Price
$58
Among 31 stores with pricing data

Growth trend

Stores newly indexed each month over the past 12 months

5 2 0
Jun
Jul
Aug
Sep
Oct
Nov
Dec
Jan
Feb
Mar
Apr
May

6 new stores were added in the past 30 days — 16% of the total, making this one of the fastest-growing areas on the platform. This is below the Wix average of 21%.

Products & categories

How many products stores carry, plus category breakdown.

1-9 3 · 8%
10-49 7 · 18%
50-199 12 · 32%
200-999 13 · 34%
1k-4.9k 2 · 5%
5k+ 1 · 3%
Category coverage

Categories are non-exclusive -- a store can belong to more than one category, so percentages may add up to more than 100%.

Arts & Entertainment
42% coverage
Toys & Games
42% coverage
Electronics
3% coverage
Vehicles & Parts
3% coverage

Among stores with catalog data, the 200-999 product range is most common. The average is 503 products per store. That's larger than the Wix average of 77. The strongest country concentrations are United Kingdom, United States, Hong Kong.

Pricing & currencies

How products are priced, plus the currencies stores list in.

Under $25 10 · 32%
$25-$49 7 · 23%
$50-$99 10 · 32%
$100-$199 3 · 10%
$200-$499 1 · 3%
Store currencies
USD 21 EUR 6 GBP 5 VND 2 ARS 1 CAD 1 ILS 1 INR 1

Among stores with pricing data, the most common price range is Under $25. The average is higher at $58 because some stores price much higher, pulling it up. That's below the Wix average of $364.

Social media platforms

Facebook (68%), Instagram (37%), YouTube (24%).

Facebook
68%
Instagram
37%
YouTube
24%
Twitter / X
11%
Pinterest
8%
LinkedIn
5%
TikTok
5%

Social media engagement is exceptionally high: 74% of stores maintain social profiles and 0% run Meta ads.

Marketing & analytics tools

Google Analytics (3%).

Google Analytics
3%

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Representative stores

A varied sample - weighted by data completeness, refreshed daily

773 products $100 avg
Antiques & Collectibles scale models collectible cars
57 products $38 avg
Toys & Games scale models custom scale models
10 products $117 avg
Toys & Games model railroad train accessories
23 products $40 avg
Toys & Games scale models rc boats
114 products $20 avg
Antiques & Collectibles model kits scale models
267 products $39 avg
Arts & Entertainment scale models 3d printed models
617 products $74 avg
Toys & Games scale models model kits
114 products $19 avg
Toys & Games model kits scale models
167 products
Arts & Entertainment scale models aviation models
57 products $68 avg
Toys & Games scale models model kits
48 products $10 avg
Arts & Entertainment scale models model kits

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FAQ

How many Wix Scale models stores are there?

We currently track 38 active Wix stores in the Scale models segment.

Are Wix Scale models stores growing?

Yes. In the last 30 days, 6 new stores were indexed in the Scale models segment, showing a 16% monthly growth rate.

What is the average product price in Wix Scale models stores?

Among stores with pricing data, the average listed price is about $58, with the most common pricing band at Under $25.

How often is the data updated?

The data is updated weekly. Most store records are refreshed within a few days of any change.

Can I export the data?

Yes. All paid plans include CSV exports. You can use the data for lead generation, market research, and competitor analysis.